iWorld
MX Player ropes in Abhishek Joshi as CMO and head of business partnerships
MUMBAI: Times Internet’s MX player has roped in Abhishek Joshi as CMO and head of business partnerships. The media executive with over 17 years of experience had a long stint with Sony Pictures Networks India (SPNI) and left the leading company last month.
Earlier to this new position, he worked as head of marketing, subscription, content and licensing of digital business at SPNI. Back in 2015, Joshi joined SPNI as VP & head – marketing & analytics, digital business. He had been a core member of digital business leadership team and also looked after global monetisation and syndication of SPN’s content across digital platforms in addition to heading marketing for SonyLIV.
The media executive has had experience n business development, marketing and content partnerships, strategy business planning and execution expertise spanning television networks, internet video, content distribution, Ad Agencies and brand licensing & marketing.
Prior to SPNI, Joshi was the CEO of Zenga Media. He was also associated with Reliance Big Pictures, SAB TV, ABP Group.
With an ambition to step into the growing OTT space, Times Internet acquired a majority stake in Seoul-based MX Player. Though the exact time has not been revealed till now but for certain the last quarter of this year will have this new player in the market.
iWorld
Bollywood 90s Jamming set for April 26 at Bharat Mandapam
Live sing-along event in Delhi sees strong ticket demand on BookMyShow
MUMBAI: Rewind, press play and suddenly, it’s the 90s all over again. Bollywood 90s Jamming is set to take over Bharat Mandapam on April 26, 2026, promising a full-blown nostalgia trip for Delhi’s music lovers. Curated as a tribute to Bollywood’s golden musical era, the event will feature a live performance by India Music Collective, known for turning concerts into participative experiences where audiences don’t just listen, they sing along, often word for word. The format leans into collective nostalgia, blurring the line between performer and crowd.
Organised by Brand Spotify Marketing & Event Agency, the event is being led by a team comprising Rohan Sharma, Mishita Batra, Akshita Jain and Ravneet Kaur, who are positioning it as more than just a concert, an immersive throwback to an era when music was as much about memory as melody.
Early indicators suggest the pitch is landing. Tickets, currently live on BookMyShow, are witnessing strong demand, pointing to a packed evening where retro hits meet a new-age audience eager to relive them in unison.
Set against the expansive backdrop of Bharat Mandapam, the event is designed to recreate the communal energy of 90s Bollywood where lyrics were instantly recognisable and emotions universally shared. As the city gears up for April 26, the promise is simple, a night where thousands gather not just to hear the music, but to become part of it.
For Delhi, it’s shaping up to be less of a concert and more of a collective memory set to a soundtrack everyone already knows by heart.
