GECs
MTV World to produce its first live music show
MUMBAI: US broadcaster MTV’s ethnic offering MTV World has announced plans to produce a live performance special featuring Korean popstar Rain on 3 February at MTV’s Studios in Times Square.
MTV Presents: Rain – Live In New York will provide the star with his first US opportunity to perform for and meet with his fans up close and personal. The production also marks the first live music production for MTV World.
MTV World operates television networks designed to super-serve ethnic populations in the US, with Chinese-American focused MTV Chi and South-Asian-centric MTV Desi available on the pay TV platform DirecTV and MTV K, a 24-hour music channel catering to Korean-Americans, scheduled to launch later this year.
MTV News’ SuChin Pak will host the special, talking to Rain about his music, his rising star throughout Asia, his plans to break in the United States and offering fans the chance to ask questions during the special. Rain and his four dancers will perform exclusively for MTV World’s cameras, and meet his fans in the studio audience during a question and answer session.
MTV World senior VP, GM Nusrat Durrani says, “Having an artist like Rain perform in an exclusive setting such as this marks an important milestone for MTV World. Not only does it allow us unfettered access to one of the fast rising stars on the planet, but it also furthers our commitment to breaking artists for US audiences.”
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
