GECs
MSM’s SAB gets onto OSN Pehla bouquet
MUMBAI: Multi Screen Media Network channel Sab has signed a carriage deal with leading middle easy pay TV network – OSN for its Pehla subscribers. The latter has also brought on board Pakistan-based news channel GEO News.
GEO News and SAB TV will be available on OSN Pehla Variety and OSN Pehla Prime Packages.
The OSN platform is owned and operated by Panther Media Group – a company is owned by KIPCO and Mawarid Group.
Says OSN CEO David Butorac: “Since its launch in August 2013, the response to OSN Pehla has been overwhelming. The large community of South Asians who live in the MENA region can now have complete control over their entertainment experience though our award-winning technology and can enjoy world-class cricketing action in high definition. We are delighted that OSN Pehla serves as a bridge for the large South Asian community to their home countries.”
Adds MSM EVP and head international business Neeraj Arora: “We identified a unique offering in the South Asian television sector with SAB TV, which offers round-the-clock and original family comedy content. Our emphasis is to connect with families by providing innovative, light-hearted and clean entertainment. Our partnership with OSN will take SAB TV to a wider audience of not just Indians but people from across South Asia, who live and work in the MENA region.”
“GEO News has set its ambition to be ubiquitous. Our launch on OSN Pehla brings us closer to our mission in the Middle East. As a credible source of news and current affairs in Urdu, GEO News enjoys a loyal and well informed audience,” says GEO TV Network President Iman Aslam. “With an estimated 1.8 million Urdu speaking expatriates in the region, GEO News is sure to become the expat’s window to their homeland to stay on top of local issues. OSN Pehla’s extensive reach, technological and digital capabilities and high standards in customer service are an ideal fit for us to provide a value-added TV experience for our audiences.”
OSN Pehla has a portfolio of over 30 popular South Asian channels in Hindi, Urdu, Bengali, Tamil and Malayalam. And Butorac is looking at adding more channels to that bouquet over the next few months.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
