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I&B Ministry

MIB extends feedback deadline date on mandatory sports feed sharing norms

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MUMBAI: Ministry of Information and Broadcasting (MIB) has extended the deadline to give feedback on the draft sports broadcasting signals (Mandatory Sharing with Prasar Bharti) (Amendment) Bill, 2018 till 31 December 2018. In an earlier notification dated 17 October, it said that feedback must be given within a month to enable telecast of “Sporting events of national importance’ on mandatory channels of Doordarshan via cable/DTH/ IPTV operators.

As per provisions of the Sports Act, the live feed received by Prasar Bharati from the content rights owners or holders is only for the purpose of re-transmission of the said signals on Doordarshan’s own terrestrial and DTH network (DD FreeDish) and not for
cable operators or other distribution networks. The ad sales is also done by private companies after taking the pubcaster into confidence with the additional ad revenue shared between the rights holding TV channel and DD.

Viewers, who do not have DD FreeDish [pubcaster Doordarshan’s FTA DTH platform] or Doordarshan’s terrestrial network, are either unable to watch these sporting events of national importance or are compelled to watch these sporting events on highly priced sports channels.

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Additonally, private DTH platforms and MSOs/LCOs were barred from showing DD's non-terrestrial channels that re-transmitted the shared feeds, after the August 2017 Supreme Court ruling, for the duration of that particular event and it was stressed upon also by Prasar Bharati fearing adverse reaction from the apex court.

The extension notice reads: “Reference this Ministry's earlier notice dated 17.1 0.201 8 seeking feedback / comments on Draft Sports Broadcasting Signals (Mandatory Sharing with Prasar Bharati) (Amendment) Bill, 2018, it is informed that the deadline for receiving feedback/comments from General Public/Stakeholders on the said draft Bill, 2018 to enable telecast of 'Sporting events of National importance'on mandatory channels of Doordarshan via Cable /DTH /IPTV Operators has been extended by this Ministry till 31 .12.2018.”

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I&B Ministry

MeitY & Reliance Foundation launch e-SafeHER cyber training for Women

Programme aims to train one million rural women in cyber safety over three years

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NEW DELHI: The Ministry of Electronics and Information Technology has partnered with Reliance Foundation and C-DAC Hyderabad to launch ‘e-SafeHER’, a nationwide cyber security awareness programme aimed at empowering one million women across rural India.

Anchored under the Information Security Education and Awareness Programme, the initiative will focus on building digital confidence and safe online practices among women who are increasingly using digital platforms for financial transactions, livelihoods and essential services.

The programme will be rolled out through a community-led model, with training delivered via women’s self-help groups and grassroots networks. C-DAC Hyderabad will develop and localise training content, while Reliance Foundation will drive on-ground implementation using its rural outreach platforms.

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Speaking on the launch, Ministry of Electronics and Information Technology secretary S Krishnan said, “e-SafeHER is an exciting opportunity to bring together knowledge and collaboration to build a cyber secure Bharat. Through this initiative, women from even the remotest regions will be empowered to participate safely in the digital ecosystem.”

Echoing this, Reliance Foundation director Isha Ambani said the initiative aims to equip women with the skills needed to navigate the online world safely. She added that the goal is to enable one million “Cyber Sakhis” who can confidently adopt digital tools to improve their lives and livelihoods.

The programme will begin with pilot training in Madhya Pradesh and Odisha, before scaling nationwide through a phased approach. It will use multilingual content, audio-visual modules and blended learning formats to ensure accessibility and engagement.

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Designed for long-term impact, e-SafeHER will be integrated into existing digital literacy and women’s empowerment programmes, avoiding the need for parallel infrastructure. The initiative also aims to drive measurable behavioural change, from improved awareness of cyber risks to safer digital transactions.

By combining policy, technology and grassroots reach, the programme looks to bridge not just the digital divide, but the digital safety gap, ensuring that inclusion goes hand in hand with security.

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