Movie Channels
Mauritius launches 30 per cent film rebate scheme to attract film industry
NEW DELHI: Mauritius has launched a new Film Rebate Scheme allowing for a 30 per cent refund on all the Qualifying Production Expenditures (QPE) incurred by film producers in respect of their projects in Mauritius.
The scheme was officially launched at a gala event by the Vice Prime Minister and Minister of Finance & Economic Development Xavier-Luc Duval in the presence of Minister of Arts and Culture Mookhesswur Choonee and Bollywood actor Jackie Shroff.
Some 250 professionals including directors, producers, filmmakers, artists and representatives of production houses, modelling agencies and training schools attended the launch.
In his address, Duval, the architect of the Rebate Scheme, highlighted the size and importance of the film industry and its business potential for Mauritius. He said the industry is expected to generate some MUR 500 million in 2014 while it is estimated that it will bring about MUR 1 billion annually in foreign exchange.
In its endeavour to develop new sectors of activity within the creative arts industry, the Mauritian Government through the Board of Investment elaborated a framework to attract film shooting and post-production activities in Mauritius. This was implemented in the wake of an announcement in the 2012 National Budget.
The Industry is seen as a serious and viable addition to the economy. This scheme puts Mauritius at-par with other destinations like Malaysia and Abu-Dhabi which offer a 30 per cent rebate.
Duval stated that the Government will intensify the marketing of the scheme through the Board of Investment. The industry is expected to generate employment for SMEs, designers, artists, hoteliers, with significant beneficial spillover effects on other sectors like tourism, trade, travel, transport and retail.
Furthermore, the industry will provide great exposure and visibility to the Mauritian tourism industry in various source markets such as India, China and Europe. The Board of Investment has recorded an increasing number of potential interests from local producers as well as production houses from China, South Africa and India. So far, expressions of interest have been received mostly by Indian producers.
Choonee emphasized the strong relationship and special sense of belonging and brotherhood between India and Mauritius. The country has nurtured this special bond over decades. Minister Choonee stressed the government’s vision to develop the film industry as another pillar of the economy.
Special guest Jackie Shroff firmly believes that Mauritius should start producing movies. The actor underlined the importance of having a specialised school offering courses on script-writing and editing as well as crash courses on film-making.
He praised Mauritius and said he was overwhelmed by the hospitality of Mauritians. He commended VPM Duval’s initiative for the development and promotion of the new film industry.
Movie Channels
Zee5 launches five free FAST channels on Samsung TV Plus India
New genre-led channels bring comedy, drama, horror, classics and South films to Smart TVs.
MUMBAI: Zee5 just turned Samsung Smart TVs into a free entertainment buffet because when premium content costs nothing, even the remote control starts smiling. Zee5 has launched five curated free ad-supported streaming TV (FAST) channels on Samsung TV Plus India, making high-quality, genre-specific entertainment available subscription-free to millions of Samsung Smart TV owners across the country.
The five channels now live are:
Zee Comedy Nation – Popular comedy shows and movies
Zee Dil Se – Compelling drama series
ZEE Horror Nights – Horror and supernatural content
ZEE Cine Classic – Timeless Indian films
ZEE South Flix – High-energy South Indian films dubbed in Hindi
All content is drawn from Zee5’s extensive library and programmed in a lean-back, always-on format ideal for large-screen viewing. This launch strengthens Zee5’s Connected TV strategy at a time when 64 per cent of its premium content watch time already comes from connected devices.
Zee5 chief business officer Siju Prabhakaran said, “At Zee5, we believe accessibility and scale will define the next phase of digital entertainment growth in India. Our presence on Samsung TV Plus strengthens our Connected TV strategy, enabling viewers to discover curated, genre-led content in a seamless, free, and premium environment.”
Samsung TV Plus India head of partnerships Kunal Mehta added, “Local partnerships are at the heart of how we grow Samsung TV Plus in India. Zee Entertainment is one of India’s most iconic media brands, and bringing their channels to our service means millions more Samsung Smart TV owners can enjoy premium local content, subscription-free.”
The channels are available directly through the pre-installed Samsung TV Plus app with no login or subscription required. This marks another milestone in Zee5’s CTV expansion and builds on its growing international presence, with Zee channels already available on Samsung TV Plus across Southeast Asia, Australia and New Zealand.
In a streaming world where paywalls often block the fun, Zee5 and Samsung have quietly opened the gates, proving that sometimes the best things in life (and on your TV) really are free especially when they come with a side of comedy, drama, horror, classics and South Indian blockbuster energy.
