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Manorama News initiates an innovative collaboration with Voter’s Mood Research

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Mumbai: In a noteworthy step towards gauging the sentiments of Kerala voters, Manorama News initiated an innovative collaboration with Voter’s Mood Research for an expansive pre-election survey preceding the 2024 Lok Sabha Elections. This survey, titled ’20th il Aaru?’, stands as the most extensive of its kind in Kerala, involving a massive sample size of 28,000 voters who each participated in thorough face-to-face interviews. The endeavour aims to comprehensively capture the prevailing political landscape’s intricate nuances.

These survey results offer invaluable insights into Kerala voters’ prevailing political sentiments and preferences, setting the stage for an intriguing electoral showdown in the upcoming Lok Sabha Elections.

The survey predicts victories for the United Democratic Front (UDF) in the Wayanad, Thrissur, and Thiruvananthapuram constituencies, underscoring the party’s strength in these regions.

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In Attingal, Kannur, and Vadakara constituencies, the survey foresees tightly contested battles, highlighting the competitive nature of the electoral landscape.

Respondents identified the Citizenship Amendment Act as the Central Government’s most significant achievement while expressing major concerns over issues such as the Manipur dispute.

An overwhelming majority (66 per cent) of respondents indicated that their voting decisions would be influenced by the performance of the state government, indicating a focus on local governance matters.

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Perceptions of the central government were varied, with 34 per cent describing the Modi Government’s performance as average. Interestingly, a significant majority (50 per cent) expressed admiration for the performance of the opposition party.

The survey was broadcast on television from April 10 to April 12, providing an engaging and informative spectacle for viewers. The panel was led by the prime anchors of Manorama News, including Johny Lukose, Shibu Joseph, Shani Prabhakaran, and Muhammed Rashid. The three-day event was shot and presented in Manorama News’ exclusive Virtual Infinity Set which is the first of a kind news channel in India with a multi-tracking camera system.

Manorama News has established a reputation for delivering precise outcomes, evident in its close correlation with the final results of both the 2019 Lok Sabha elections and the 2021 Kerala State Assembly elections. In preparation for the Lok Sabha elections in 2023, Manorama News conducted an opinion poll in collaboration with VMR titled ‘Navakerala Manasu’. This poll assessed various factors including the performance of both state and central governments, potential election influencers, and the effectiveness of Members of Parliament (MPs). The channel’s unwavering dedication to accuracy and dependability positions these opinion polls as a standard for comprehending public sentiment, thereby facilitating informed decision-making among voters.

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To read the full findings of the pre-poll survey, please find the link below:

https://www.manoramanews.com/indepth/manorama-news-vmr-pre-poll-survey-2024-loksabha-election-kerala/2024/04/12/manoramanews-vmr-pre-poll-survey-result.html

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eNews

Piyush Thakur steps down as Inshorts’ chief revenue officer

Former vice president and cro says exit marks a new chapter after close to a decade of building revenue and partnerships at Inshorts Group.

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NOIDA: Piyush Thakur has stepped away from Inshorts Group after nearly 10 years with the company, marking the end of a long tenure that culminated in his role as chief revenue officer.

In a farewell note, Thakur said he was “turning a new page” after almost a decade at Inshorts, calling it one of the hardest professional decisions he has made. He added that his exit was not driven by uncertainty about the future, but by reflection on a long association with the company.

Thakur joined Inshorts in October 2016 as vice president and spent around seven years in the role before being elevated to chief revenue officer in April 2024, a position he held until April 2026.

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He said his tenure was defined by “thousands of mornings, late nights, product debates and breakthrough moments”, as the company evolved into a large-scale digital news platform used by millions.

In his note, Thakur emphasised that Inshorts’ growth was a collective effort across teams, adding that engineers, designers, sales teams and customer support staff all contributed to building the platform. He said the company’s success was not the result of individuals but of “everyone who stayed, passed through, and left their mark”.

Before Inshorts, Thakur worked across several digital media and business development roles. At ESPN, he served as senior regional manager from October 2015 to October 2016, focusing on growth initiatives, strategic opportunities and video distribution.

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At Times Internet, he worked for nearly three years, including as head of business development from April 2015 to September 2015 and chief manager from January 2013 to March 2015. His responsibilities included monetisation of mobile platforms, managing media and developer partnerships, and driving revenue across digital properties such as The Times of India and The Economic Times.

Earlier, he worked at Brandmovers as head of business development from June 2012 to June 2013, handling digital, mobile and social media marketing solutions, client development and strategic consulting. During this period, he also worked on advertising revenue, brand strategy and CRM-based solutions.

At Inshorts, Thakur’s role focused on revenue strategy, mobile and media partnerships, and growth initiatives across platforms. His profile highlights experience in mobile product management, digital business models, partner ecosystems and revenue expansion in high-growth environments.

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