GECs
Life OK unveils Saavdhan India anthem on completing 4 years
MUMBAI: Life OK’s one of the most popular show, Saavdhan India recently completed four years of being on air.
In these four years it has not only become the most watched show on Indian TV but has made a fundamental shift in creating awareness against Crime.
To commemorate 4 years of fighting crime, Life OK unveiled a Saavdhan India anthem urging people to be vigilant and take precautions to prevent crime in their life. The 2 minute anthem instantly created a sensation with over 2 million views within just 3 days. The anthem also set the twitter world ablaze trending both nationally and worldwide. The initiative struck a chord with celebrities who tweeted with their support.
Randeep Hooda @RandeepHooda
.#SavdhaanIndiaAnthem a must watch because it’s a reality check for all of us! @LifeOKTV
Remo D’souza @remodsouza
Alertness is the best way to stop crime! Truly inspired by #SavdhaanIndiaAnthem !
Vikas Khanna @TheVikasKhanna
Life is everything!!!! Savdhaani hi samajhdaari hai! Stay alert, stay safe! #SavdhaanIndiaAnthem!
Star India’ s Life OK spokesperson said, “This anthem is another effort from Life OK to raise awareness against crime. We hope that this can become a clarion call for the nation to become more vigilant and fight crime and criminals. We will follow this up with a series of more initiatives which can help in making India a safer place.”
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
