News Broadcasting
Letterman extends CBS deal through 2010
MUMBAI: The Late-night television comedian David Letterman has extended his contract with the CBS network in a deal that will keep his Late Show on the network through the fall of 2010.
Letterman hosted his original show, Late Night on NBC in the time slot immediately following The Tonight Show with Johnny Carson and was long considered a likely successor to Carson.
CBS Corp chief executive Les Moonves said, “We are truly honored that one of the most revered and talented entertainers of our time will continue to call CBS home.”
Letterman, who began his network TV career on NBC, will celebrate 25 years in late-night comedy this coming February. Letterman came to CBS in 1993 after 11 years on NBC, asserts an official release.
CBS shares rose 1.5 per cent to close at $30.20 on 4 December after the announcement, adds the release.
News Broadcasting
CNBC India unveils new logo, rolls out refreshed identity across network
Debuted at IBLA, the redesign signals a sharper, digital-first future
MUMBAI: CNBC has unveiled a refreshed brand identity across its India network, introducing a new logo and visual system that reflects a more modern, digital-first direction.
The rebrand was officially revealed at the India Business Leader Awards held in Mumbai on March 14, marking the first public showcase of the updated design at one of the network’s most prominent platforms.
The overhaul is among the most visible brand updates for CNBC in recent years, aimed at aligning its look and feel with evolving audience habits and a growing multi-platform presence.
At the centre of the refresh is a redesigned logo that moves away from the network’s long-standing multi-coloured peacock motif, opting instead for a cleaner and more minimalist aesthetic. A key visual cue is a blue upward-pointing arrow embedded within the letter ‘N’, symbolising forward momentum, growth and a focus on the future.
The new identity is being rolled out across the entire CNBC cluster in India, including CNBC-TV18, CNBC-TV18 Prime, CNBCTV18.com, CNBC Awaaz and CNBC Bajar. The move brings a more cohesive and contemporary design language across television and digital platforms alike.
The rollout began on March 30, with the network aiming to create a unified viewer experience regardless of how audiences access its content, be it on broadcast, online or connected devices.
With this refresh, CNBC is signalling its next phase of growth in India, blending legacy credibility with a sharper, forward-looking identity designed for an increasingly digital news ecosystem.
