eNews
Lallantop Adda 2024: Where Hindi literature, cinema and digital innovation meet
Mumbai: Lallantop Adda 2024, the highly anticipated annual celebration of Hindi literature, cinema, and digital culture, is set to take place from 22 to 24 November at the iMajor Dhyan Chand National Stadium in New Delhi. Hosted by Lallantop, a premier digital storytelling platform that captivates a wide audience with its innovative content, this year’s event promises to be bigger, bolder, and more immersive than ever, bringing together the very best of Hindi media and entertainment.
Spanning three days, Lallantop Adda 2024 will feature a vibrant mix of poetry, music, theatre, and thought-provoking discussions with some of the most celebrated names from the worlds of cinema, literature, and social media.
A star-studded lineup of distinguished personalities will take part in the event, including Badshah, Tamannaah Bhatia, Taapsee Pannu, Daler Mehndi, Ahsaas Channa, Divyenndu, Tigmanshu Dhulia, Maheep Singh, Jimmy Shergill, Pratik Gandhi, Gaurav Kapoor, and Sunanda Sharma. From established icons to rising stars, the gathering promises to be a powerful platform for both emerging and established voices in the entertainment and arts industries. Attendees will have the chance to engage with thought leaders, exchange ideas, and delve into the latest trends shaping the future of Hindi entertainment, media, and digital spaces.
And let’s not forget the atmosphere—set against the crisp winter air of Delhi, visitors can enjoy the event with hot tea in hand, surrounded by an electric sense of community, and creativity. Whether you’re a fan of literature, cinema, music, or digital culture, Lallantop Adda 2024 is the must-attend event of the year.
eNews
PNB partners Kiwi to launch credit-enabled UPI for users
Targets 180 million customers; RuPay card offers 0.5 per cent to 1.5 per cent cashback
MUMBAI: Swipe, tap, or scan credit is quietly slipping into the rhythm of everyday payments, and Punjab National Bank wants in on the action. The state-run lender has partnered with Kiwi to roll out credit-enabled UPI payments for its 180 million customers, marking a significant push to blend traditional banking with India’s fast-evolving digital payments ecosystem.
At the centre of the collaboration is the launch of the PNB Kiwi Credit Card on the RuPay network. The card is designed with a digital-first approach, offering fully online onboarding and seamless integration with UPI, allowing users to transact via scan-and-pay while accessing credit.
The offering also brings in a rewards layer, with cashback ranging from 0.5 per cent to 1.5 per cent on online transactions, positioning the product as both a convenience play and a spending incentive.
The move comes as UPI continues to dominate India’s digital payments landscape, increasingly blurring the lines between debit-led transactions and credit access. For PNB, which operates over 10,000 branches around 60 per cent in semi-urban and rural areas, the partnership signals a targeted effort to extend formal credit to segments that have traditionally remained underserved.
The collaboration also reflects a broader industry shift, where banks and fintech platforms are converging to embed credit directly into payment flows, reducing friction while expanding access.
With RuPay credit cards gaining traction and UPI evolving beyond peer-to-peer transfers, the PNB–Kiwi tie-up positions both players at the intersection of scale, accessibility, and the next phase of digital finance in India.
