GECs
Kris Mediaworks bags Rs 15 crore media mandate for Peachmode.com
MUMBAI: Kris Mediaworks (KMW) after a multi- agency pitch has won the media mandate for the online portal for women’s fashion Peachmode.com. The account is pegged to be at around Rs 15 crore.
KMW will handle 360 degree media services for Peachmode.com from its Mumbai office.
Peachmode.com owner Anupam Tulsyan said, “As we embark on this new journey, we need to reach out to new consumers across India. And we have great faith in KMW, to help us achieve our objective.”
KMW founder and director Krishna Suvarna added, “I am thrilled that Peachmode.com has found KMW to be worthy of handling their media duties. We are extremely delighted to be associated to Peachmode.com. With our strong experience of handling online portals, we are confident of taking the brand to greater heights.”
The creative duty for Peachmode.com is handled by Base Camp, Anil Bhardwaj.
