News Broadcasting
K Sera Sera net profit Rs 3 mn in Q3
MUMBAI: Film and television software production company K Sera Sera Productions has posted a net profit of Rs 3.01 million for the quarter ended 31 December 2004, as against Rs 0.67 million a year ago. Income from operations has jumped to Rs 189.8 million, from Rs 2.52 million in Q3-03.
For the nine month period ended 31 December 2004, the company’s net profit stood at Rs 24.82 million against Rs 7.5 million in Q3-03. Total income was at Rs 333.6 million against Rs 106.5 million in Q3-03.
During the quarter under review, the company formed a 100 per cent subsidiary Twenty Twenty Television Limited for television content production.
The company has strategic partnership with Ram Gopal Varma Productions and has four films under production — James, Sarkar, Darna Jaroori Hai and My Wife’s. The company also has two serials on air on Sahara One – Aao Bahen Chugli Karen and Kuchh Love Kuchh Masti. Another of its serials, Kashish, is slated to be aired on Zee TV in March, according to an official release.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI:Â Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
