News Broadcasting
K Sera Sera looks to launch music channel; eyes buyout of Jhankar
MUMBAI: K Sera Sera is putting its expansion plans in place. One among them: the launch of a music channel, for which it is in advanced negotiations with Jhankar TV to acquire a controlling stake.
The company is also working out output deals which will allow it to have a strong movie production pipeline. On the agenda is a presence in international distribution and an entry into the home video segment. “Lining up movie production contracts is a high priority area. Discussions are on with several parties in this area,” says a source close to the company.
K Sera Sera is in talks with Eros International Plc for a deal that in value terms could be around Rs 2 billion over a longer period, the source adds. Eros, which globally distributes Bollywood content, recently floated an initial public offering and is listed in the London Stock Exchange (LSE).
“While the deal with Sahara was for just satellite TV rights, the talks with Eros are much broader in scope. Eros has entered into music rights and has a wide international movie distribution network. K Sera Sera has produced many movies. If the deal sails through, it will help the company scale up its movie pipeline,” says the source.
K Sera Sera senior executives were not available for comment on both the music channel and the movie deal with Eros.
On the music channel front, K Sera Sera plans to run it through a subsidiary company. By being producers of Bollywood movies, the channel will have a synergistic relationship.
“We are in advanced talks with K Sera Sera for diluting majority stake. Since they have movie software, Jhankar TV stands to gain. But no conclusive agreement has been reached yet,” says Hamara Samay TV News Network Pvt Ltd president Zaheer Ahmad. Hamara Samay is the company that owns and operates Jhankar TV.
K Sera Sera is, however, weighing other options including the possibility of launching the music channel on its own. “The company, though, realises the distribution problems of a new channel,” says the source.
News Broadcasting
CNN-News18 to air live counting day coverage for five state election results on May 4
The channel is rolling out its biggest election coverage machinery yet for results day on 4th May
NOIDA: The votes have been cast. Now comes the reckoning. CNN-News18 is pulling out all the stops for results day on 4th May, when counting begins across five battleground states — West Bengal, Assam, Kerala, Tamil Nadu and the Union Territory of Puducherry — in what promises to be one of the most closely watched electoral verdicts in recent memory.
The channel’s coverage, titled Battle for the States: The Verdict, kicks off at 7am and runs through the day across linear TV, connected television and YouTube. It is the culmination of CNN-News18’s multi-format editorial initiative, Battle for the States, which has tracked the polls from the beginning under the theme Road to Power.
At the operational heart of the coverage will be the Live Results Hub, the channel’s central command centre built to collate, verify and process real-time data flowing in from reporters stationed at counting centres across constituencies. The hub combines newsroom intelligence, analytics and on-the-ground reporting to deliver what the channel promises will be the fastest and most accurate results coverage in English news.
Leading the on-air charge will be primetime anchors Rahul Shivshankar, Anand Narasimhan, Aman Sharma, Nabila Jamal and Shivani Gupta. They will be joined by a wide panel of commentators including author Chetan Bhagat; GVL Narasimha Rao, senior leader of the BJP; Smita Prakash, editor of ANI; activist Saira Shah Halim; political analyst Sumanth C Raman; Abhijit Iyer Mitra, senior fellow at IPCS; Amitabh Tiwari, founder of VoteVibe; columnist Abhijit Majumdar; Nalin Mehta, managing editor of MoneyControl; political analyst Tehseen Poonawalla; senior journalist Subir Bhaumik; and political analyst Manojit Mandal.
Shivshankar, who serves as editorial affairs director at CNN-News18, set out the stakes plainly. “Counting day is one of the most watched events in the electoral cycle, where speed and credibility are tested in real time,” he said. “Battle for the States: The Verdict is built on that promise, combining ground reporting, sharp analysis and cutting-edge election technology to give viewers the clearest and fastest route to the verdict. On May 4, CNN-News18 will once again be the nation’s most trusted channel to witness democracy in action.”
Smriti Mehra, chief executive of English and Business News at Network18, framed the coverage in broader terms. “Elections are defining national events, and audiences turn to brands they trust in moments that matter,” she said. “CNN-News18 has consistently led from the front in every election coverage, and this special programming reflects the scale of our ambition and editorial strength.”
The channel has form here. It claims to have been India’s most preferred English news destination for election results for the past 20 years, covering everything from the 2024 general elections to the Delhi, Maharashtra, Bihar and BMC polls on the back of what it calls an “Always First, Always Right” record. Five states, one day, and a nation waiting for answers. The clock starts at 7am on 4th May.







