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Jenica Kalra takes on a new role to promote Japanese content in India

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MUMBAI:  Jenica Kalra, an experienced professional at the Japan External Trade Organisation (Jetro), has transitioned from the intellectual property rights (IPR) department to the Japanese content development department. In her new role as assistant director, she is set to focus on fostering stronger cultural and creative exchanges between India and Japan.

During her three-year tenure in the IPR Department, Kalra worked closely with colleagues and industry partners, gaining valuable insights into intellectual property laws and practices. Now, she steps into a dynamic role with a mission to enhance awareness of Japanese content in India while building bridges between Indian buyers and Japanese creators.

“My aim is to promote Japanese titles in diverse fields such as anime, music, live-action films, movies, gaming, and artists. By connecting Indian buyers with Japanese title holders, we can deepen the cultural ties between our two nations,” said Kalra.

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The new position will allow her to play a pivotal role in integrating Japanese content into India’s creative industries, ensuring seamless collaborations and exchanges. “This is an exciting opportunity to strengthen the India-Japan relationship in the creative sector. I’m eager to create impactful partnerships that highlight the best of Japanese culture in the Indian market,” she added.

Kalra’s career reflects her passion for cultural exchange and education. Before joining 
Jetro, she worked as a Japanese language teacher at the Tsubomi Japanese Institute. Her background in language and cross-cultural understanding makes her well-suited to bridge gaps between the two nations in the entertainment and creative domains.

Her message to industry professionals is clear: “If you’re interested in collaborating or exploring opportunities in this space, feel free to reach out. Let’s work together to create meaningful exchanges in this vibrant industry.”

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Kalra’s transition underscores Jetro’s ongoing commitment to enhancing cultural and creative cooperation between India and Japan. With a growing appetite for Japanese content in India, her efforts are expected to open up exciting possibilities for collaboration in fields ranging from anime to gaming and beyond.
As Kalra embarks on this new chapter, her work promises to further strengthen the India-Japan bond, fostering a shared appreciation for creativity and innovation across borders.

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Sony PAL to air Sankat Mochan Hanuman from May 4 at 9 PM

Mythological series brings Lord Hanuman’s tale of devotion and courage back to TV

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MUMBAI: Sony PAL is set to bring back the timeless mythological series Sankat Mochan Hanuman, with its premiere scheduled for May 4 at 9 PM. The show revisits the legendary journey of Lord Hanuman, offering viewers a chance to reconnect with one of Indian mythology’s most revered figures.

Centred on themes of devotion, courage and righteousness, the series traces Hanuman’s unwavering loyalty to Lord Ram and his fearless stand against evil. With its mix of dramatic storytelling and visually rich sequences, the show aims to deliver both entertainment and spiritual resonance, appealing to audiences across age groups.

The narrative unfolds as a larger-than-life saga, positioning Hanuman as the ultimate protector and a symbol of strength and selfless service. His journey, rooted in faith and duty, continues to strike a chord with viewers, making the series as relevant today as ever.

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The cast features Gagan Malik as Lord Ram, Debalina Chatterjee as Sita, Nirbhay Wadhwa in the titular role, and Saurav Gurjar as Raavan. Their performances bring depth and authenticity to characters deeply embedded in Indian cultural memory.

With its return to television, the show is positioned as more than just a rerun. It taps into a renewed appetite for mythological storytelling, blending nostalgia with timeless values.

As audiences increasingly seek content that resonates beyond entertainment, ‘Sankat Mochan Hanuman’ offers a familiar yet powerful narrative, reminding viewers that stories of faith and courage never really go out of style.

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