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Japan to complete 3D television project by 2020

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MUMBAI: Imagine that you are watching a cookery show on television. How about the tempting smell from the studio entering your drawing room? If Japan turns out to be successful in its 3D television project, which it plans to finish by 2020, this wouldn’t be just an imagination.
 
 

According to a Reuters report, Japan plans to make this futuristic television a commercial reality by 2020 as part of a broad national project that will bring together researchers from the government, technology companies and academia. The innovation would allow viewers to view high-definition images in 3D from any angle, in addition to being able to touch and smell the objects being projected upwards from a screen parallel to the floor.

Researchers are banking on ultrasound, electric stimulation and wind pressure technologies to drive the revolutionary concept of 3D television. The estimated budget of the project is Rs 1 billion.
 
 

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Researchers from top tech companies such as Matsushita Electric Industrial Co. Ltd. and Sony Corp. are members of a committee that published an interim report on the project last month.
 

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English Entertainment

Ellison takes his Paramount-Warner Bros case straight to theater owners

The Skydance chief goes to CinemaCon with promises and a skeptical crowd waiting

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CALIFORNIA: David Ellison strode into a room packed with thousands of cinema owners and executives at CinemaCon in Las Vegas on Thursday and did something rather bold: he looked them in the eye and asked them to trust him.

The chief executive of Paramount Skydance vowed that his company would release a minimum of 30 films a year if regulators greenlight its proposed $110 billion acquisition of Warner Bros Discovery, a deal that has made theater owners deeply, and loudly, nervous.

“I wanted to look every single one of you in the eye and give you my word,” Ellison told the crowd. “Once we combine with Warner Bros, we are going to make a minimum of 30 films annually across both studios.”

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It was a confident pitch. Whether it landed is another matter. Cinema operators have already called on regulators to block the deal, and scepticism in the room was hardly concealed.

Ellison pushed back by pointing to recent form. Paramount, born from the merger of Paramount Global and Skydance Media last August, plans to release 15 films this year, nearly double the eight it put out in 2025. Progress, he argued, was already underway.

He also threw theater owners a bone they have long been chasing: all films, he pledged, would run exclusively in cinemas for a minimum of 45 days, drawing applause from a crowd that has spent years fighting for exactly that commitment across the industry.

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“People can speculate all they want,” Ellison said, “but I am standing here today telling you personally that you can count on our complete commitment. And we’ll show you we mean it.”

Fine words. The regulators, however, will have the last one.

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