eNews
IndiaDotcom Digital ropes in Nirmal Shah as revenue head
MUMBAI: Zee Media offshoot IndiaDotcom Digital has roped in Nirmal Shah as its revenue head – digital. IndiaDotcom – (formerly Zee Digital) has around 34 digital properties as part of its portfolio. Shah will be responsible for the revenues of ZeeNews.com, Dnaindia.com, Techlusive, India.com, Bollywoodlife, and Healthsite.com.
Shah has around a score of years of experience on his CV. His last posting was as sales head of FanCode where he worked on selling sponsorships and ad sales across a bouquet of sports.
Prior to that he was employed at SonyLiv for five years as national sales head. His other stints were at Network18 Mobile, Sify Technologies, Hindustan Times.com, and CIOL.com.
eNews
Paisabazaar launches Credit Premier League 2.0
Nationwide campaign rewards highest credit scores with Rs 1 lakh top prize.
MUMBAI: When credit scores become a national league, even your CIBIL report starts feeling like it’s playing in the IPL and Paisabazaar has just kicked off the second season. Paisabazaar, India’s leading marketplace for financial products and the country’s largest free credit score platform, has announced the return of the Credit Premier League (CPL) 2.0, a fun, nationwide initiative to recognise and reward individuals with the highest credit scores.
Building on the success of the first edition, CPL 2.0 introduces higher rewards and broader participation. The individual(s) with the highest credit score in the country will win Rs 1 lakh, while state champions will each receive Rs 10,000. Additionally, all participants from the winning state, the one with the highest average credit score will also be rewarded.
All winnings will be credited directly to winners’ PB Wallet, allowing them to pay credit card bills, recharge mobiles, or settle utility bills seamlessly on the Paisabazaar platform.
Paisabazaar CEO Santosh Agarwal said the campaign aims to make credit awareness more engaging and mainstream. “With CPL, we are bringing together engagement, gamification and rewards to make conversations around credit scores more mainstream,” he noted. “Our focus remains on building a financially aware and credit-healthy Bharat.”
The first edition of CPL saw over 5.5 million participants, with the highest individual score touching 861. Delhi recorded the highest average credit score of 746.
Consumers can participate simply by checking their free credit score on the Paisabazaar platform or app. The CPL leaderboard and rankings will be available exclusively on the Paisabazaar App.
In a country where financial dreams are serious business, Paisabazaar has found a smart way to turn credit scores into an exciting game – because when your financial health gets rewarded, everyone wants to play.
