News Broadcasting
India TV retains top slot during counting hours
Mumbai: Broadcast Audience Research Council (Barc) India has released the much-anticipated news channel viewership data for the election day in Gujarat and Himachal Pradesh.
On 8 December, India TV retained the top slot during counting hours: 6 a.m. to 12 p.m. The channel led the pack with a 17.1 per cent market share among ten channels (source Barc Wk 49, rolled data, HSM, TG: 15+, weekday: Thursday, time band: 6 a.m. – 12 p.m.).
India TV was followed by Aaj Tak in second place with a 14.8 per cent market share and News18 India, which had a 13.5 per cent market share.
TV9 Bharatvarsh ranked fourth with an 11.3 per cent market share. With a 9.4 per cent market share, the Republic of Bengal was ranked fifth.
ABP ranked sixth with a 9.3 per cent market share. Navbharat was ranked seventh with a 7.4 per cent market share, followed by Good News Today with a 6.7 per cent market share.
News 24 ranked ninth, with a 6.7 per cent market share. News Nation ranked tenth, with a 3.9 per cent market share.
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
