News Broadcasting
IBN 7, Fox in film marketing alliance
MUMBAI: News channel IBN 7 has entered into an alliance with 20th Century Fox to give a marketing push to the upcoming film Museum ke Andar Phas Gaya Sikandar. As had been reported earlier by Indiantelevision.com this is the first time ever that a Hollywood film will be released in India solely in Hindi.
IBN 7 has organised a contest to accompany the release of the film. The IBN 7 – Museum Ke Andar Phas Gaya Sikandar Contest will provide people the chance to participate and win tickets to the premieres in Delhi and Mumbai as well as movie tickets across the country. In order to enter the contest one has to simply keep watching IBN 7 and/or log onto ibnlive.com for more information. Viewers can participate in the contest by either messaging ‘Museum’ to 2622 or logging onto ibnlive.com to win exciting prizes.
IBN 7 managing editor Ashutosh says, “This is the first time IBN 7 has joined hands with an international banner as renowned as 20th Century Fox. What is more unique is the fact that a film like Museum Ke Andar Phas Gaya Sikandar is being released in India not in English but in Hindi alone. It’s great to be a part of such an endeavour and to promote the film amongst Hindi speaking audiences.”
CNN-IBN and IBN 7 director marketing and online projects Dilip Venkatraman says, “IBN 7 is excited to enter into this alliance with 20th Century Fox. This venture is the first of it’s kind, whereby a Hollywood film will be released only in Hindi and not English. In addition to the movie, we have launched a beguiling contest that will create curiosity and eagerness around the film. We are sure this partnership will benefit both the groups and will encourage such endeavours in the future as well. ”
Fox India marketing manager George John says, “We are delighted to partner with IBN 7 for introducing Museum ke Andar Phas Gaya Sikandar in India. The contest ‘IBN 7 – Museum Ke Andar Phas Gaya Sikandar Contest’ will further add to the excitement by offering free premiere tickets to the movie. We are confident that the viewers in India will find both the film and the contest extremely entertaining and enthralling”.
News Broadcasting
Network18 Q4 revenue grows 9.7 per cent, EBITDA at Rs 30 crore
PAT improves to Rs 306.6 crore, margins steady amid cost pressures.
MUMBAI: Not all news is breaking, some of it is quietly improving. Network18 Media & Investments Limited appears to be doing just that, tightening losses and stabilising margins even as costs continue to weigh on the business. For FY26, the company reported revenue from operations of Rs 1,955.1 crore, up from Rs 1,896.2 crore in FY25, signalling modest top-line growth in a challenging media environment. Total income stood at Rs 1,978.2 crore, compared to Rs 1,913 crore a year earlier.
Profit after tax came in at Rs 306.6 crore for the year, a sharp turnaround from Rs 3,225.4 crore in FY25, largely reflecting the absence of large exceptional items that had inflated the previous year’s numbers. On a more comparable basis, the company’s operating performance showed signs of gradual stabilisation.
However, the quarterly picture remained under pressure. For the March quarter, Network18 reported a loss of Rs 53.1 crore, narrower than the Rs 98.1 crore loss in the same period last year, but still indicative of ongoing cost challenges.
Expenses continued to track high. Total expenses for FY26 stood at Rs 2,235.7 crore, up from Rs 2,197.8 crore in FY25. Key cost heads included operational expenses of Rs 765.9 crore, employee benefits of Rs 475.9 crore, and marketing, distribution and promotional spends of Rs 427.1 crore, underlining the continued investment required to sustain reach and engagement.
At an operating level, margins remained under strain. Operating margin stood at 2.33 per cent for FY26, marginally higher than 1.77 per cent in FY25, while net profit margin remained negative at -13.02 per cent, though improved from -14.89 per cent.
On the balance sheet, total assets rose to Rs 8,957.6 crore as of 31 March 2026, from Rs 8,317.5 crore a year earlier. Equity strengthened to Rs 4,958.7 crore, while borrowings increased to Rs 3,112.8 crore, reflecting a higher reliance on debt to support operations.
Cash flows told a mixed story. While financing activities generated Rs 83.9 crore, operating cash flow remained negative at Rs -24 crore, highlighting ongoing pressure on core cash generation. Cash and cash equivalents, however, improved to Rs 33.9 crore from Rs 1.8 crore.
The numbers point to a company in transition growing revenues, trimming losses, but still grappling with structural cost pressures. In a sector where scale often comes at a price, Network18 seems to be inching towards balance, one quarter at a time.
