iWorld
How Netflix is Killing Traditional TV
Because of the birth of Netflix, the future of television looks unpromising. The ratings of some TV shows have dropped since viewers are now able to watch their favorite shows via online streaming. That makes the future bleak for traditional TV. It’s the biggest problem? Netflix. It is the streaming goliath’s attack on the traditional programming competition. It is Netflix’s newly made-up method of distribution that has people and the TV industry unsure of its future. The distribution model of Netflix is that it puts an entire season’s episodes together and uploads it in bulk. That is because Netflix believes that it is a level-up in making the ideal experience for viewers. But then again, it may possibly mess up the structure and foundation of traditional TV beyond repair, and unintentionally take along itself down with traditional TV.
People have been doing movie marathons and spending many hours in front of a television for decades. In fact, watching television shows have been the most famous past time of almost everyone. And now, along with that, cable TV providers boom and grow well by airing marathon episodes of hit TV shows from a certain genre. In addition, purchasing DVD copies of TV shows lets fans take pleasure in watching without TV commercials. In this day and age, watchers have more freedom. They no longer have to settle for what is being shown on traditional television. Now they have the power over what to watch and when to watch.
Let’s look closely. What’s with Netflix? This new center of entertainment features and shows off catalogues of a lot of movies and TV shows. Every season – past and present – is made available with just the click of a mouse. Currently, Netflix covers one-third of all the streaming bandwidth the Internet can give. That only shows that watchers are really fascinated by it. Netflix can be likened to permissive and tolerant parents who let their children indulge. This can be a result of the “instant culture,” where people always expect instant results and instant satisfaction – instant food, instant messaging, instant streaming, instant everything!
Without a doubt, the emergence of streaming, along with how it has drastically redesigned the distribution and transfer of content to watchers, often appears to ask this question – is Netflix killing traditional TV?
Through Netflix, a tumultuous change in traditional TV triggered off. But then again, there are still individuals who prefer traditional TV watching. So if you’re one of those people, you can check out this article about the best options for satellite TV.
Gaming
MTG gaming chief Benninghoff joins NODWIN board as esports firm primes for IPO
The Gurugram-based esports firm is pursuing a public listing, has returned to profitability and is growing revenues by 42 per cent
GURUGRAM: NODWIN Gaming is moving fast. The Gurugram-based gaming and esports company has launched a pre-IPO fundraising round, appointed UBS as lead adviser for both the round and a subsequent public listing, and landed a heavyweight board director, all in one go.
The new board member is Arnd Benninghoff, executive vice president of gaming at Stockholm-listed Modern Times Group (MTG), who has overseen the group’s strategic investments and portfolio growth since 2014. He is no stranger to building things: Benninghoff has founded and built fifteen companies, served as chief digital officer at ProSiebenSat.1 Media AG, managing director of SevenVentures, and chief executive of Holtzbrinck eLAB. He began his career as a journalist at Deutsche Presse Agentur and various TV networks, holds a Diplom-Kaufmann in business and administration from the University of Münster, and previously sat on the board of Edgeware AB.
The numbers back the ambition
NODWIN is not pitching a story without substance. The company has returned to EBITDA profitability and posted a 42 per cent year-on-year revenue surge, reaching $58.5m in the first nine months of FY2026. The pre-IPO round will combine a primary issuance to fund global expansion through organic growth and acquisitions, alongside a secondary sale to give existing shareholders some liquidity.
Akshat Rathee, co-founder and managing director of NODWIN Gaming, said Benninghoff understands “the entire lifecycle of the gaming and media ecosystem, from the boots-on-the-ground reality of building startups to the strategic complexity of managing multi-billion dollar global portfolios.”
Benninghoff, for his part, said the company “sits at the intersection of sports, entertainment, and technology, making it one of the most exciting players in the global gaming landscape today.”
A portfolio built for the global south
Founded in 2014 by Rathee and Gautam Virk, NODWIN has quietly assembled one of the more compelling esports portfolios outside the Western hemisphere. Its properties include DreamHack India and Comic Con India, and it recently acquired StarLadder, the Ukraine-based tournament organiser behind premier events in CS:GO and Dota 2. The company also serves as a long-term strategic marketing partner for the Evolution Championship Series (EVO), the world’s most prominent fighting game tournament, helping push it into new geographies.
Its geographic focus spans South Asia, Central Asia, Southeast Asia, the Middle East and Africa. Backers include Nazara Technologies, KRAFTON, Sony Group Corporation, JetSynthesys, and the founders’ investment vehicle Good Game Investments.
What comes next
With UBS running the books, a board freshly reinforced with European media and gaming expertise, and revenue heading in the right direction, NODWIN is laying the groundwork deliberately. The esports industry has burned investors before with big promises and thin margins. NODWIN’s return to profitability, combined with a real portfolio of owned intellectual properties across gaming, music and youth culture, gives it a more credible runway than most. The IPO clock is now ticking.
