Cable TV
Hinduja Venture’s HITS project to rollout by April 2015
MUMBAI: Hinduja Ventures’ Headend in the Sky (HITS) project will soon see the light of day. While the platform will start the field testing in January-February 2015, the actual rollout will take place between March-May 2015.
“We are working as per the plan and are on schedule,” informs IMCL MD and group CEO Tony D’silva to indiantelevision.com.
The platform is in talks with several independent MSOs and LMOs. “By the time we launch, we will have close to 8-10 million consumers being serviced through our HITS platform,” he says.
In order to gauge the interest level of the operators in the HITS project, Hinduja conducted a major research in nine states including four states from the south, Maharashtra, Rajasthan, Gujarat, West Bengal and others. “The study was done by an outside agency and involved close to 1000 operators,” informs D’silva who is elated with the results.
According to D’silva, the research shows that the operators are happy with the cash and carry model being offered by Hinduja’s HITS model. This apart, the study revealed that the operators are also excited about the customised packaging and bundling at a charge which is 50 per cent lower than what they would pay for this kind of setup.
While the study also shows that the operators are excited about the launch, D’silva says that he doesn’t want to launch it in a hurry. “We want to test our services and make sure that the set top boxes (STBs) are of top quality. There have been a lot of issues with the boxes all across the country and so we want to subject the STBs to all kinds of heat, cold, dust etc test,” he adds.
The operators are also happy to do a small Annual Maintenance Contract (AMC) for the boxes, probably at the cost of Rs 5 per subscriber per month, so that replacement of STBs becomes easier.
As for the licence clearance from the Information and Broadcasting Ministry, D’silva says that the process is moving smoothly. “We will get the final licence in hand only after we are ready for the rollout and pay Rs 40 crore as bank guarantee. Licence will not be an issue any more,” he says.
D’silva claims that the platform has got the best products and four vendors have been roped in to provide the STBs. “While no indigenous STB manufacturers are currently onboard, we are still looking at them. We want MPEG4 boxes at the same commercial terms as others. But, we haven’t got any positive feedback from them as yet,” informs D’silva.
As for the name of the platform, D’silva says that the research for the name is on. “I think, while brand name is good for us to build but at this point, HITS as a concept is more understood by the LMOs and so we do not want to confuse them at this stage,” he adds.
No agreements will be signed between the MSO or LMO and HITS, but a MoU could be signed before the HITS project is launched. “We cannot sign an agreement before the launch, since we will get the licence only after the rollout, but we may enter into MoUs.”
The marketing campaign about the new launch will commence from middle or end of January. “We are providing a very competitive service to fight any competition, with value added services etc. We are also providing HD STBs to operators at the cost of SD boxes. We are entering the market looking at the future and not today,” signs off D’silva.
Cable TV
Hathway Cable appoints Gurjeev Singh Kapoor as CEO
Leadership change comes as cable TV faces shrinking subscriber base and modest earnings pressure
MUMBAI: Hathway Cable and Datacom has tapped industry veteran Gurjeev Singh Kapoor as chief executive officer, marking a leadership pivot at a time when India’s cable television business is under mounting strain.
Kapoor will take over from Tavinderjit Singh Panesar, who is set to retire in August after a long innings with the company. Panesar, chief executive since 2023, has held multiple leadership roles at Hathway, including his latest stint beginning in 2022.
Kapoor brings more than three decades of experience in media and entertainment. He most recently led distribution at The Walt Disney Company’s Star India business, now part of JioStar. His career spans television distribution and affiliate partnerships, with stints at Sony Pictures Networks India, Discovery Communications and Zee Entertainment.
Panesar, with over three decades in the industry, has worked across strategic planning, distribution and business development in media, broadcasting and manufacturing. His past associations include ESPN Star Sports, Star India, Apollo Tyres and JK Industries.
The transition lands as the cable sector grapples with structural disruption. Traditional operators are losing ground to streaming platforms, while telecom and broadband players tighten the squeeze with bundled offerings.
An EY report estimates India’s pay-TV base could shrink by a further 30 to 40 million households by 2030, taking the total down to 71 to 81 million. The slide follows a loss of nearly 40 million homes between 2018 and 2024, a contraction that has already wiped out more than 37,000 jobs in the local cable operator ecosystem.
Hathway’s numbers reflect the strain. The company reported a consolidated net profit of Rs 93 crore for FY25, down from Rs 99 crore a year earlier. Revenue inched up to Rs 2,040 crore from Rs 1,981 crore. As of December 2025, it had about 4.7 million cable TV subscribers and roughly 1.02 million broadband users.
Kapoor steps in with a familiar brief but a shrinking playbook. In a market where viewers are cutting cords faster than companies can reinvent them, the new chief executive inherits a business fighting to stay plugged in.
