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Hathway launches new music and movie channels

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MUMBAI: Hathway has launched a series of four new channels in the music & movie genres as they set on an ambitious roadmap to create a robust bouquet of channels which will offer Hathway subscribers, the best of entertainment package exclusively.

The four new channels- Djay, Lamhe, Home Theatre and Marathi Talkies have been designed and packaged in a new vibrant, dynamic and cutting-edge look providing a sophisticated, satellite-like experience to Hathway subscribers, thus, offering them wide array of content with a fresh appeal.

In the present day & age where consumer demands are growing and content is becoming accessible across multiple platforms, several broadcasters have been launching channels in different genres to cater to varied audiences and increasing reach. It is very rare for a TV platform, especially, a digital Cable platform to come out with contemporary channels which offer the best, customised content in a way which appeals to mass segments of consumers. Hathway is one of the only large MSOs that consist of a series of in-house channels, both pan-India as well as regionally. The launch of these 4 new channels adds to the strong existing line-up and with its distinctive approach& innovation in design, content & technology, Hathway is changing the way cable channels are perceived by giving it a contemporary, modern look which can match & compete with any of the satellite channels.

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DJAY-Music Redefined and Lamhe-Music Forever are the music channels from the Hathway stable which will bring the best of new and old melodies to music-lovers. While DJAY is Infinite, Young & Energetic bringing latest Bollywood tracks from the 2000 era which will appeal to the Gen-X,LAMHE brings back the old melodious flavour in a new-age persona by reliving the golden era of 50’s to 80’s.Moving on from the music genre, the 2 new movies channels- HOME THEATRE-Entertainment Recharged & MARATHI TALKIES-Cinema Aaplapacks the best blockbusters from Hindi & Marathi cinema, respectively.  With its slick and youthful packaging, HOME THEATRE will provide the best &latest moviesfrom multiple genres like action, romance, thriller, comedy, family etc. The new entrant, MARATHI TALKIESinspired by the warm, rustic, earthy yet colourful Marathi flavour will offer the best of old & new Marathi movies.

Commenting on the launch of the new channels,  Hathway Cable & Datacom managing director & CEO Jagdish Kumar said, “As we move ahead to build the Hathway brand and achieve our business objectives, we have set another big milestone to launch a dedicated bouquet of channels which will redefine the way consumers look at Digital Cable channels. These 4 new channels are a start to our endeavor of creating a strong bouquet in multiple genres which will add a new dimension to Hathway and offer varied content to our loyal subscribers.”

With the digitization era moving ahead towards its sunset and fast-changing trends, consumers are looking at new avenues to consume entertainment content. Some of the best international channels in the entertainment, movies, kids, sports and other domains are built on insights of how a consumer associates with the channels as a personal tool for entertainment, in terms of its style, quality and efficacy of content. Hathways’ new channels have been designed on this very insight that content packaged in the right way and with technology upgrade is the new mantra to bringing consumers closer to entertainment. To build hype and buzz about the channels, Hathway has launched teasers campaigns both offline and online and will be doing a series of marketing activities in the coming days across Print, TV (internal and cross), Digital, PR and OOH to create consumer and trade awareness.

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Hathway Cable & Datacom Video business president T.S. Panesar said, “With DJAY, LAMHE, HOME THEATRE, MARATHI TALKIES, we have started on an aggressive journey to create a potent line-up which will match the best of satellite channels and offer similar experience to our consumers. We are changing the face of cable channels in India by investing in content, technology, design, aesthetics, packagingwhich is young & dynamic and appeals to younger audiences. These channels will add a new dimension to our business, giving us an edge over competition and help us grow to the next level. Very soon, we will reposition & rebrand the entire existing stable of channels to have a strong family. ”

From today, 25th April, DJAY, LAMHE and HOME THEATRE will be available across the country for Hathway subscribers while MARATHI TALKIES can be enjoyed only by audiences in Maharashtra. The channels will be available on FTA basis for now and part of the BST and Prime packs. The company is also working aggressively to build strong revenue from advertising sales and subscription in days to come.

 

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Cable TV

Den Networks Q3 profit steady despite revenue pressure

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MUMBAI: When margins wobble, liquidity talks and in Q3 FY25-26, cash did most of the talking. Den Networks Limited closed the December quarter with consolidated revenue of Rs.251 crore, marginally higher than the previous quarter but down 4 per cent year-on-year, even as profitability stayed resilient on the back of strong cash reserves and disciplined cost control.

Subscription income softened to Rs.98 crore, slipping 3 per cent sequentially and 14 per cent from last year, while placement and marketing income offered some cheer, rising 15 per cent quarter-on-quarter to Rs.148 crore. Total costs climbed faster than revenue, up 7 per cent QoQ to Rs.238 crore, driven largely by higher content costs and operating expenses. As a result, EBITDA dropped sharply to Rs.13 crore from Rs.19 crore in Q2 and Rs.28 crore a year ago, pulling margins down to 5 per cent.

Yet, the bottom line refused to blink. Profit after tax stood at Rs.40 crore, up 15 per cent sequentially and only marginally lower than last year’s Rs.42 crore. A healthy Rs.57 crore in other income helped cushion operating pressure, keeping profit before tax at Rs.48 crore, broadly stable quarter-on-quarter despite the tougher cost environment.

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The real headline-grabber, however, sits on the balance sheet. The company remains debt-free, with cash and cash equivalents swelling to Rs.3,279 crore as of December 31, 2025. Net worth rose to Rs.3,748 crore, while online collections accounted for 97 per cent of total receipts, underscoring strong cash discipline across operations, including subsidiaries.

In short, while Q3 showed signs of operating strain, the financial backbone remains solid. With zero gross debt, steady profits and a formidable cash war chest, the company enters the next quarter with flexibility firmly on its side proving that in uncertain markets, balance sheet strength can be the best growth strategy.

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