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Grand Theft Auto V tops $800 million first day

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MUMBAI: It had been over five years since the last Grand Theft Auto game hit store shelves, and all that pent-up demand did wonders for sales of the franchise’s fifth installment, which went on sale Tuesday.

Take-Two Interactive Software announced Wednesday that the first day of “Grand Theft Auto V” sales topped $800 million worldwide (excluding Japan and Brazil, where the launch is still expected).

At about $60 a pop, that translates to more than 13 million units. It is the highest first-day retail sales in the company’s history and the GTA series, which had sold 125 million units before this release.

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The revenue numbers also make GTAV the biggest video game launch ever, exceeding the record set last November by Activision’s Call of Duty: Black Ops II, which hit $500 million in its first 24 hours and a record $1 billion its first 15 days.

The question is whether GTAV will be able to maintain its momentum over the next two weeks and beat Activision with its consistently record-setting game. Then next up whether Activision’s next massive release, “Call of Duty: Ghosts,” can match $800 million its first day.

GTAV’s setting this record speaks of three major trends in the video game industry, which has otherwise been struggling with massive sales declines as consumers shift their spending to digital add-ons, and free or cheap apps.

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First, big brands rule. During the past few years, consumers have bought fewer games, but they’re continuing to spend big on established titles.

Second, digital content makes games more appealing. GTAV has more digital add-ons than ever, and that makes it a better value proposition to the consumer.

And third, while people have held off on buying new consoles, with the next Microsoft Xbox and Sony PlayStation coming this fall, every year the user base with consoles grows and enables a bigger game launch.

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GECs

Samsung TV Plus launches Kings of Comedy channel

New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.

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MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.

The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.

Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”

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Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.

Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.

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