GECs
Fox’s ‘Napoleon Dynamite’ lights a fuse at MTV Movie Awards
MUMBAI: There was a healthy dose of star voltage at the MTV Movie Awards on Saturday 3 June in Los Angeles. The show had the theme behind the scenes at the movies and poked fun at awards shows in general. Fox’s comedy Napoleon Dynamite went home with the Best Picture trophy.
Leonardo Dicaprio picked up the award for best actor for playing the legendary billionaire Howard Hughes in The Aviator. The award for best fight went to Uma Thurman and Daryl Hannah for Kill Bill Volume 2. In recognition of his iconic status to the MTV audience, Tom Cruise accepted the first-ever MTV Generation Award – from none other than his new sweetheart Katie Holmes. The audience also went wild for the nostalgic 1980’s hit Breakfast Club reunion. The film’s stars Molly Ringwald, Judd Nelson, Ally Sheedy, and Anthony Michael Hall accepted the Silver Bucket of Excellence Award.
The band Yellowcard performed a rendition of the movie’s legendary theme song Don’t You (Forget About Me) as clips from the classic ’80s movie played on the giant screens in the background.
In keeping with the show’s theme threaded throughout the show were different “backlot scenes,” set in giant letters that spelled out MOVIE, to reflect various film genres, which introduced the award categories.
When the cast of the upcoming film Fantastic Four presented the Breakthrough Female award, they made their grand entrance through a giant catacomb. Jessica Biel and Emile Hirsch were “attacked” by zombie arms as they made their way onstage to present the Best Frightened Performance award.
Johnny Knoxville, Seann William Scott, and Jessica Simpson from the upcoming The Dukes of Hazzard movie introduced the Best Musical Performance award by entering through a subway car scene – where they came upon a “subway musician” Jimmy Fallon.
Other scenes included a nod to Japanese monster movies, a samurai sword fight, and a romantic love scene. Ben Stiller won best villain for his role as a menacing gym owner in Dodgeball. At the show he raised an egg in his hand to demonstrate the evils of high cholesterol.
“Take a look at this little fella. He’s killed more people than all the Hollywood bad guys combined. Crush cholesterol now!” joked Stiller.
GECs
EPIC Company unifies all brands under single EPIC identity
IN10 Media rebrand aligns TV, digital and films into one ecosystem
MUMBAI: The EPIC Company, formerly known as IN10 Media Network, has announced a sweeping brand consolidation, bringing its television channels, digital platforms and content IPs under a single identity, EPIC.
The move is aimed at simplifying the company’s structure while creating a more connected content ecosystem spanning television, digital and films. By aligning multiple verticals under one umbrella, the company is looking to present a sharper, more cohesive face to both audiences and partners.
As part of the transition, several channels have been rebranded to align with the EPIC identity. EPIC will now operate as EPIC TV, while Nazara becomes EPIC Bharat, Filamchi is now EPIC Bhojpuri, Gubbare transitions to EPIC Kids, and ShowBox is reintroduced as EPIC Music. Ishara will continue under the identity EPIC Parivaar, maintaining its core positioning.
The company has also refreshed EPICON, its streaming platform, to reflect a more unified and modern brand experience. The overhaul is designed to improve content discovery and create a seamless experience across platforms.
This consolidation follows the recent launch of EPIC Studio, a unified production arm that brings together Juggernaut Productions and MovieVerse Studio, as the company expands its footprint across films, OTT and television.
The EPIC Company managing director Aditya Pittie said, “As our scale has grown, it has become important to simplify how we operate and how we present ourselves to the ecosystem. This consolidation gives us a clearer, more future-ready structure to partner, invest, and build at scale, while ensuring that for viewers, the experience is more seamless and intuitive.”
With the rebrand, The EPIC Company is positioning itself as a platform-agnostic content network, focused on scale, simplicity and integrated storytelling. By bringing everything under one banner, it is aiming to make its content universe easier to navigate and harder to ignore.
