Connect with us

News Broadcasting

FCC raises broadcast flag for internet TV distrbn

Published

on

WASHING D.C: Authorities in the US are coming down hard on the internet being used a media delivery system. The Federal Communications Commission (FCC) HAS adopted an anti-piracy mechanism, also known as the broadcast flag for digital broadcast television.

The goal of is to foster the transition to digital TV and forestall potential harm to the viability of free, over-the-air broadcasting in the digital age. .

The broadcast flag is a digital code that can be embedded into a digital broadcasting stream. It signals DTV reception equipment to limit the indiscriminate redistribution of digital broadcast content. The FCC has allowed broadcasters to decide whether or not to include the flag with specific types of programming. The FCC also declined to prohibit the use of the flag with regard to certain types of programming, such as news or public affairs.

Advertisement

The FCC also said that the consumer’s ability to make digital copies will not be affected; The main aim of the broadcast flag is to prevent mass distribution over the Internet. Finally, the FCC added that the implementation of the broadcast flag will not require consumers to purchase any new equipment.

The new rules are targetted only at products that are capable of receiving DTV signals over-the-air. These products must comply with the broadcast flag requirements by 1 July 2005. Other products such as digital VCRs, DVD players and personal computers that are not built with digital tuners installed are not required to comply with the new rule. In addition, the FCC has explained that existing televisions, VCRs, DVD players and related equipment will remain fully functional under the new broadcast flag system.

The FCC also said that the current lack of digital broadcast content protection could be a key obstruction to the DTV transition’s progress. The absence of such content protection could cause high value programming to migrate from broadcast television to more secure platforms such as cable and satellite TV service. Reduced availability of high value content on broadcast television could harm the viability of free over-the-air television and slow the DTV transition.

Advertisement

To facilitate adoption of broadcast flag technology in television receivers and related equipment by 2005, the FCC has established an interim policy. This allows proponents of a particular content protection or recording technology to certify to the FCC that such technology is an appropriate tool to give effect to the broadcast flag, The FCC’s interim certification decisions will be guided by a series of objective criteria aimed at promoting innovation in content protection technology.

The FCC also adopted a Further Notice of Proposed Rulemaking (FNPRM) seeking comment on a permanent objective process for the approval of digital recording and output content protection technologies. The aim is to foster innovation and competition in the market place.

FCC chairman Michael Powell had the following remarks to make about the endeavour. “The digital television transition rolls on. The Commission’s adoption of the broadcast flag represents another important step in the digital television transition. Today’s decision strikes a careful balance between content protection and technology innovation in order to promote consumer interests. In working through the difficult technical and policy questions in this area, I am very pleased that we have once again crafted digital TV policy in a bipartisan manner.

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News Broadcasting

Network18 Q4 revenue grows 9.7 per cent, EBITDA at Rs 30 crore

PAT improves to Rs 306.6 crore, margins steady amid cost pressures.

Published

on

MUMBAI: Not all news is breaking, some of it is quietly improving. Network18 Media & Investments Limited appears to be doing just that, tightening losses and stabilising margins even as costs continue to weigh on the business. For FY26, the company reported revenue from operations of Rs 1,955.1 crore, up from Rs 1,896.2 crore in FY25, signalling modest top-line growth in a challenging media environment. Total income stood at Rs 1,978.2 crore, compared to Rs 1,913 crore a year earlier.

Profit after tax came in at Rs 306.6 crore for the year, a sharp turnaround from Rs 3,225.4 crore in FY25, largely reflecting the absence of large exceptional items that had inflated the previous year’s numbers. On a more comparable basis, the company’s operating performance showed signs of gradual stabilisation.

However, the quarterly picture remained under pressure. For the March quarter, Network18 reported a loss of Rs 53.1 crore, narrower than the Rs 98.1 crore loss in the same period last year, but still indicative of ongoing cost challenges.

Advertisement

Expenses continued to track high. Total expenses for FY26 stood at Rs 2,235.7 crore, up from Rs 2,197.8 crore in FY25. Key cost heads included operational expenses of Rs 765.9 crore, employee benefits of Rs 475.9 crore, and marketing, distribution and promotional spends of Rs 427.1 crore, underlining the continued investment required to sustain reach and engagement.

At an operating level, margins remained under strain. Operating margin stood at 2.33 per cent for FY26, marginally higher than 1.77 per cent in FY25, while net profit margin remained negative at -13.02 per cent, though improved from -14.89 per cent.

On the balance sheet, total assets rose to Rs 8,957.6 crore as of 31 March 2026, from Rs 8,317.5 crore a year earlier. Equity strengthened to Rs 4,958.7 crore, while borrowings increased to Rs 3,112.8 crore, reflecting a higher reliance on debt to support operations.

Advertisement

Cash flows told a mixed story. While financing activities generated Rs 83.9 crore, operating cash flow remained negative at Rs -24 crore, highlighting ongoing pressure on core cash generation. Cash and cash equivalents, however, improved to Rs 33.9 crore from Rs 1.8 crore.

The numbers point to a company in transition growing revenues, trimming losses, but still grappling with structural cost pressures. In a sector where scale often comes at a price, Network18 seems to be inching towards balance, one quarter at a time.

Advertisement
Continue Reading

Advertisement News18
Advertisement
Advertisement
Advertisement
Advertisement Whtasapp
Advertisement Year Enders

Indian Television Dot Com Pvt Ltd

Signup for news and special offers!

Copyright © 2026 Indian Television Dot Com PVT LTD

This will close in 10 seconds