GECs
ETC clears issue of fresh equity to Zee
ETC Networks approved the issue of fresh equity to Zee Telefilms on preferential basis at an extraordinary general meeting held on Tuesday.
The members of ETC Networks have approved issues of upto 22,20,812 equity shares of Rs. 10 each at a premium of Rs. 21.52 per share, aggregating Rs. 6,99,99,994/- to Zee Telefims Ltd. on preferential allotment basis. The Zee board has already approved the investment in equity of ETC. Instead of being a stand-alone broadcaster, ETC Networks will now be part of the strong Zee-Turner bouquet. It will also benefit from financial and business resources of Zee and access to overseas markets, the company claims.
ETC chairperson Mr. Jagjit Singh Kohli said that consolidation of channel interests and co-operation would allow his company to have tremendous opportunities to build on synergies. The Company from being a standalone broadcaster would be a part of a strong Zee Turner bouquet, as a result of which, there would be improved content offerings, that will drive viewership and subscriber fees, he said.
As an immediate benefit of this tie-up, ETC channels will have access to a large pool of resources of Zee in India and abroad. It will also include content, copyrights of films and songs, marketing and sales network internationally. ETC will be able to augment its revenue streams by content syndication and subscriptions from overseas markets especially for its most prestigious and valuable property Gurbani, says the company.
GECs
EPIC Company unifies all brands under single EPIC identity
IN10 Media rebrand aligns TV, digital and films into one ecosystem
MUMBAI: The EPIC Company, formerly known as IN10 Media Network, has announced a sweeping brand consolidation, bringing its television channels, digital platforms and content IPs under a single identity, EPIC.
The move is aimed at simplifying the company’s structure while creating a more connected content ecosystem spanning television, digital and films. By aligning multiple verticals under one umbrella, the company is looking to present a sharper, more cohesive face to both audiences and partners.
As part of the transition, several channels have been rebranded to align with the EPIC identity. EPIC will now operate as EPIC TV, while Nazara becomes EPIC Bharat, Filamchi is now EPIC Bhojpuri, Gubbare transitions to EPIC Kids, and ShowBox is reintroduced as EPIC Music. Ishara will continue under the identity EPIC Parivaar, maintaining its core positioning.
The company has also refreshed EPICON, its streaming platform, to reflect a more unified and modern brand experience. The overhaul is designed to improve content discovery and create a seamless experience across platforms.
This consolidation follows the recent launch of EPIC Studio, a unified production arm that brings together Juggernaut Productions and MovieVerse Studio, as the company expands its footprint across films, OTT and television.
The EPIC Company managing director Aditya Pittie said, “As our scale has grown, it has become important to simplify how we operate and how we present ourselves to the ecosystem. This consolidation gives us a clearer, more future-ready structure to partner, invest, and build at scale, while ensuring that for viewers, the experience is more seamless and intuitive.”
With the rebrand, The EPIC Company is positioning itself as a platform-agnostic content network, focused on scale, simplicity and integrated storytelling. By bringing everything under one banner, it is aiming to make its content universe easier to navigate and harder to ignore.
