GECs
ET Now Swadesh announces its Hindi business news digital platform, etnowswadesh.com
Mumbai: ET Now Swadesh, the leading Hindi business news channel announces its dedicated digital platform, etnowswadesh.com on 15 August. Catering to entrepreneurs, first-time investors, traders, corporates & every Indian citizen, the website aims to empower, engage and educate Hindi audiences with financial knowledge, weaving their growth into India’s success story.
A comprehensive news destination for all the latest business, market and economy-related news stories, etnowswadesh.com seamlessly embodies the brand ethos of ET Now Swadesh – “Badho Desh Ke Saath.” Presenting a host of multimedia web exclusives including short videos, market briefs, consumer-centric explainers and snackable graphics to present simplified and jargon-free business news, etnowswadesh.com brings a fresh perspective and in-depth insights on emerging industry trends across sectors, in addition to providing opinions & analysis of business news. The platform also presents an array of captivating shows, including “Nikunj Ki Nazar” for insightful stock market analysis, “Bano Apna Finance Minister” for prudent personal finance advice, “Kal Ki Taiyari” for strategic trade setups, “Market ke Maharathi” for astute market analysis, “Consumer is King” for perceptive consumer insights, and “Chart ke Champion” for engaging stock-related discussions.
Times Network president & COO – digital business Rohit Chadda said, “Our recent launch of etnownews.com has successfully registered a staggering 5 crore users in a short span of time. This achievement propels us to introduce the unparalleled Hindi business news offering of ET NOW Swadesh in its digital avatar, ensuring accessibility for all segments of viewers who consume business news online. We are encouraged by the promising results of the ET NOW Swadesh website, which has already received half a million page views even before its launch. We are confident it will further our mission of fostering financial freedom for every discerning Indian.”
ET Now and ET Now Swadesh managing editor Nikunj Dalmia said, “Over the last two years, ET NOW Swadesh has championed a revolution of financial empowerment and progress for millions of Hindi-speaking viewers. As we expand our digital footprint, etnowswadesh.com seamlessly integrates the channel’s LIVE stream & content with a host of web exclusives including special shows, videos, and compelling analysis, uniquely curated for Hindi viewers. I am confident that etnowswadesh.com will deeply resonate with the audience, fulfilling their aspirations to rise with India.”
Playing a vital role in helping individuals achieve personal financial growth, etnowswadesh.com offers digital exclusives such as “Ajay Ka Analysis” for perceptive stock market trends, “Dhan Barse” for essential personal finance counsel, “Khabardar” for invaluable cyber security tips, and “Yeh Fund Fit Hai” for insightful mutual fund recommendations.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.








