News Broadcasting
ET Now launches series on successful entrepreneurs
MUMBAI: ET Now, the English business news channel, is gearing up to launch a 10 episodic series, Leap of Faith, starting 4 August.
The show will telecast the journey of true blue entrepreneurs, who have redefined the way business is done. “Leap of Faith will feature some of India’s innovative business leaders who, through their ideas, hard work and dedication have opened new avenues of business and will serve as inspirations for the future generations of young entrepreneurs,” the company said.
ET Now has roped in Bajaj Hindusthan, the sugar and ethanol manufacturing company of Bajaj Group, as the title sponsor for the show.
Some of the personals that the show will unravel include – PVR MD Ajay Bijli; MakeMyTrip.com CEO Deep Kalra; Dabur India vice chairman Amit Burman; and Volvo – Eicher CEO Siddharth Lal.
The show will be hosted by Simone Singh. The chat-based show is divided into three segments.
The first segment explores the inspiration, the toil and the challenges behind the enterprise; the second segment is driven by a mentor who discusses debates and guides the entrepreneur on his journey ahead. The third segment is a Q&A with business school students, some of whom would be future success stories, students who ask the obvious and the tough of the business leader. In this interactive segment B School students get the opportunity to converse with their role models as they share their perspective on life, the fundamentals of success and business.
News Broadcasting
Network18 channels lead YouTube news viewership in March 2026
CNN-News18, News18 India and CNBC channels top categories with record views
MUMBAI: When the world hit refresh on breaking news, Network18’s channels were already streaming ahead. As geopolitical tensions and war-driven headlines fuelled a surge in global news consumption, the network’s digital playbook delivered big clocking record Youtube viewership across English, Hindi and business news categories in March 2026.
At the forefront was CNN-News18, which emerged as the clear leader in the English news segment with 130 million live and video-on-demand views. The channel edged past competitors such as Times of India (126.5 million), Times Now (101.1 million), India Today (88.2 million) and NDTV (77.5 million), according to Databeings data for March.
In the Hindi news arena, News18 India delivered a commanding performance, racking up a staggering 3,297 million views on YouTube. The channel comfortably outpaced NDTV India, which recorded 3,119 million views, underlining its deep reach and consistent engagement with mass audiences, as per Playboard data.
The network’s dominance wasn’t confined to general news. In the Hindi business segment, CNBC Awaaz topped the charts with 92 million views, narrowly ahead of Zee Business (90 million) and well ahead of ET Now Swadesh (57 million). Meanwhile, its English counterpart CNBC-TV18 posted a strong 58 million views, reinforcing the network’s cross-category strength.
The spike in viewership reflects a broader shift in audience behaviour, with viewers increasingly turning to digital platforms particularly Youtube for real-time updates and in-depth coverage during high-intensity news cycles. For Network18, the numbers signal more than just scale; they underline the effectiveness of a multi-platform strategy that blends speed, credibility and continuous coverage.
In a month where the news never paused, it seems viewers chose to stay tuned where the stream never stopped.
