iWorld
EPIC On partners with Paytm; introduces cashback offer on subscription
MUMBAI: EPIC On, the premium video-on-demand platform by EPIC Channel, announced an exclusive partnership with Paytm, India’s leading digital payments company. As part of the deal, EPIC On offers 40% cashback on the subscription value of quarterly, bi-yearly, and annual subscription plans, under the ‘Hot Deals – Entertainment’ section of Paytm App.
The offer is currently live and will be valid till March 2020 for Paytm customers to avail and enjoy unlimited premium content. The cashback is valid for the three-month subscription of Rs. 160, six-month subscription of Rs. 300 and an annual subscription of Rs. 500.
|
Subscription Plan |
Subscription Price |
Subscription Price after Cashback |
|
Three months |
Rs. 160 |
Rs. 64 |
|
Six months |
Rs. 300 |
Rs. 120 |
|
Annual |
Rs. 500 |
Rs. 200 |
The EPIC On library comprises of high-definition (HD) content across genres – with select shows in Hindi, English, and Tamil – along with short format content, and video books by renowned author Devdutt Pattanaik. The platform also includes popular shows by EPIC Channel like Regiment Diaries, Siyaasat, Road Less Travelled, Wilderness Days, Indipedia, The Great Escape, Yam Kisi Se Kam Nahi, Stories By Rabindranath Tagore (directed by ace director Anurag Basu), Ekaant, and more.
Adita Jain, AVP-Product & Strategy, EPIC On, said, “We constantly endeavour to collaborate with partners across categories, and be available at varied avenues in our effort to reach out to newer audiences for them to experience our product and storytelling. Customer delight is our aim and our seamlessly integrated partnership with Paytm is a step in this direction.”
Deepak Abbot, Sr. Vice President at Paytm said, “We are continuously working to provide payment solutions and special offers to our users for all kinds of use cases. We are excited to partner with EPIC On, as it brings niche programming that has its own dedicated audience. With this partnership, our users can avail the discounted rate and watch their favorite show.”
iWorld
Tips Music CEO Hari Nair to step down
Girish Taurani and Sushant Dalmia to jointly steer the company as the hunt for a new chief begins
MUMBAI: A leadership shuffle is under way at Tips Music. Hari Nair, the company’s chief executive, will step down on April 30 as the music label begins the search for a successor.
The company said Girish Taurani, executive director, and Sushant Dalmia, chief financial officer, will jointly oversee operations during the transition while the board identifies a permanent replacement.
Nair joined Tips Music in 2023 and set about reshaping the veteran music label into a more digital, data-led enterprise. During his tenure, the company secured licensing and partnership deals with global platforms including Sony Music Publishing and TikTok, while renewing agreements with Warner Music Group.
Drawing on earlier experience in technology and entertainment, including a stint at ByteDance, Nair pushed the organisation towards a performance-driven culture. He built a brand partnerships division and introduced proprietary software systems aimed at strengthening digital distribution and data capabilities.
Kumar Taurani, chairman and managing director, credited Nair with embedding a data-led culture within the company and driving revenue growth in line with shareholder commitments.
In his resignation note, Nair said that after helping transition the label into a modern, digitally focused and process-driven organisation, the time had come to pursue his next leadership challenge.
The leadership change comes as the broader Tips Films group shows signs of financial stabilisation. In the third quarter of FY26 the company reported a net loss of Rs 2.86 crore, narrowing sharply from Rs 14.2 crore in the previous quarter. For the nine months ended December, losses stood at Rs 12.37 crore.
Yet revenue told a more volatile story. Income from operations slid to Rs 4 crore in Q3 FY26 from Rs 56 crore in the preceding quarter, taking total operating income to Rs 4.56 crore.
For a company built on a catalogue of more than 34,000 tracks and decades of Bollywood hits, the next chief will inherit both a digital engine and a volatile music market. The playlist may be familiar, but the next act at Tips Music is only just beginning.







