EMI Music, Shanda to offer digital music service

MUMBAI: Shanghai based interactive entertainment media company Shanda has announced that it has reached an agreement with EMI Music to cooperate on digital music service.
According to media reports, Shanda Interactive Entertainment Limited will offer its users music content of EMI, a leading music company in the world, through home digital entertainment devices and online portal
“With EMI’s leading music content, we believe Shanda will be able to deliver a more compelling music service to our users,” said Shanda president Tang Jun.
EMI Music China president Michael Hwang said that EMI is very optimistic about the future of the digital home and wireless service market in China, as consumers are more likely to enjoy music on mobile and personal entertainment devices in an era when music consumption becomes more digitized.