Kids
Disneyland to ‘Podcast’ launch of 50th anniversary celebration
MUMBAI: This year Disneyland celebrates 50 years of existence. From tomorrow, 3 May, Disneyland Resort will podcast three days of celebrity-filled festivities leading to the 5 May launch of the Happiest Celebration on Earth.
This is an 18-month global commemoration of the 50th anniversary of Disneyland in California that will simultaneously kick-off ceremonies at Disney parks around the world. The innovative podcast represents the first time that any Disney theme park in the world will engage in the rapidly growing medium of podcasting. For the uninitiated, podcasts are MP3 audio files that can be automatically downloaded to the personal computer and transferred to an iPod or other portable MP3 player.
The podcast will incorporate a collection of exclusive celebrity-interviews, music, historic anecdotes and live event coverage that convey the excitement of the event and the story of what has made Disneyland a national treasure over the past five decades. The podcasts will include behind the scenes interviews as well as audio content detailing the debut of exciting new entertainment spectaculars and groundbreaking adventures and attractions
premiering at the Disneyland Resort as part of the 50th anniversary celebration.
Produced daily after the each day’s events from 3 May till 5 May 5 this Internet-based show will be free and accessible to a global audience at: www.disneyland.com/podcast. Disneyland resort VP press and publicity Duncan Wardle says, “Podcasting allows us to bring the magic of Disney and our 50th anniversary celebration to worldwide consumers through this exciting new medium. Through this truly cutting-edge technology we can literally bring the fun, magic and excitement of this global launch to Disney fans everywhere.”
Podcast pioneer Michael W. Geoghegan will serve as host for the series. Geoghegan was an early adopter of the emerging technology and serves as host for several popular podcast shows. The Happiest Celebration on Earth is highlighted by the premiere of new entertainment spectaculars and innovative adventures and attractions at Disneyland Resort, California; Walt Disney World Resort, Florida; Tokyo Disney Resort, Japan and Disneyland Resort Paris, France.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
