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Disney Consumer Products adds MusicIP’s ‘MyDJ’ technology to it’s portable media player range

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MUMBAI: MusicIP, music search engine has announced that Disney Consumer Products has licensed MusicIP’s MyDJ embedded technology, which allows users to find the music they want to hear and to create instant playlists with a single button, to power the ‘MixIt!’ feature on its Disney Mix line of portable media players for kids.

MyDJ does a musical scan, playing samples from the musical zones on the device, creating instant playlists of similar songs. Because MyDJ acts on the musical patterns within each track, instead of metadata, it creates fresh and interesting playlists with songs from every corner of a listener’s collection, informs an official release.

Disney Consumer Products vice president Global electronics Chris Heatherly said, “With the Disney Mix line of media players, we are making digital music more accessible for kids than ever before. Most players on the market today, are just not intuitive to kids. MusicIP’s technology lets us make it magically simple for kids to surf their music collections and make playlists in a fun, innovative way that is fresh in the marketplace.”

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MusicIP’s patented MyDJ embedded navigational technology can work within all portable, home, auto and mobile devices, utilizing new or existing user interfaces.

Launched in 2005, the Disney Mix Stick has established Disney among the top 10 best-selling flash-based MP3 players at U.S. retail, according to The NPD Group. In September, Disney announced two new Disney Mix branded products including the Disney Mix Max which plays videos in addition to music. MyDJ will be supported across the entire line of Disney Mix players, adds the release.

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Kids

Mukta Arts and Green Gold ink MOU to animate iconic film IPs

Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.

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MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.

The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.

Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”

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Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”

In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.

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