Kids
Disney Channel launches in Papua New Guinea
MUMBAI: Disney Channel has been launched in Papua New Guinea on HiTron, television and data service provider.
Commenting on their entry in a new market, Walt Disney Television International (Southeast Asia) vice president and channel manager Laura E. Wendt, “Disney Channel has been the channel of choice for kids and families across the region. We are excited that our fun, quality programming can now extend its reach to Papua New Guinea through this platform and we look forward to extending that to other forms of media.”
HiTron’s managing director Lindsay Jorgensen said, “We’re pleased to have the strong family entertainment brand of Disney Channel on our channel line-up and we are confident families in Papua New Guinea will enjoy Disney’s quality shows.”
The Disney Channel will form part of HiTron’s range of channel offerings on its basic tier. HiTron Limited is now also the distributor of the channel to other cable TV platforms in the market.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
