English Entertainment
Discovery US manages double digit ratings increase
MUMBAI: US broadcaster Discovery has announced that it managed to achieve double-digit ratings gains in households and average primetime audience in both the second quarter of 2006 and June 2006.
For the quarter, Discovery garnered a year-over-year primetime household ratings increase of 13 per cent (0.9) and the network delivered an average primetime audience of 1,143,000 viewers (P2+), also representing a 13 per cent increase over the year-ago timeslot average.
The performance was helped by the return of the show Deadliest Catch, averaging nearly 2.6 million viewers over its second-season run. Mythbusters averaged 1.3 million viewers P2+. New shows Perfect Disaster and Future Weapons also contributed to the ratings gains.
The debut of Egypt’s New Tomb Revealed on 4 June and Krakatoa: Volcano Od Destruction on 11 June each logged significant increases in households (1.8 household rating; Egypt; 1.8 household rating, Krakatoa) and total viewers (2.3 million P2+ each for the two shows.)
English Entertainment
Ellison takes his Paramount-Warner Bros case straight to theater owners
The Skydance chief goes to CinemaCon with promises and a skeptical crowd waiting
CALIFORNIA: David Ellison strode into a room packed with thousands of cinema owners and executives at CinemaCon in Las Vegas on Thursday and did something rather bold: he looked them in the eye and asked them to trust him.
The chief executive of Paramount Skydance vowed that his company would release a minimum of 30 films a year if regulators greenlight its proposed $110 billion acquisition of Warner Bros Discovery, a deal that has made theater owners deeply, and loudly, nervous.
“I wanted to look every single one of you in the eye and give you my word,” Ellison told the crowd. “Once we combine with Warner Bros, we are going to make a minimum of 30 films annually across both studios.”
It was a confident pitch. Whether it landed is another matter. Cinema operators have already called on regulators to block the deal, and scepticism in the room was hardly concealed.
Ellison pushed back by pointing to recent form. Paramount, born from the merger of Paramount Global and Skydance Media last August, plans to release 15 films this year, nearly double the eight it put out in 2025. Progress, he argued, was already underway.
He also threw theater owners a bone they have long been chasing: all films, he pledged, would run exclusively in cinemas for a minimum of 45 days, drawing applause from a crowd that has spent years fighting for exactly that commitment across the industry.
“People can speculate all they want,” Ellison said, “but I am standing here today telling you personally that you can count on our complete commitment. And we’ll show you we mean it.”
Fine words. The regulators, however, will have the last one.
