GECs
Discovery to add variety with controversial weight loss programme
MUMBAI: In a bid to add diversity to its programme line up Discovery has announced that it will air the special Atkins Fat Or Fiction on 28 September at 10 pm with a repeat on 29 September at 10 am.
The subject is the diet programme of Dr. Robert Atkins which was introduced in 1972. 20 years later it was reintroduced when he republished his best selling book. This time around it caught the attention of Hollywood stars like Jennifer Aniston and Renee Zellwegger. Three million UK citizens follow it. The diet flies in the face of all other programmes that came before it and which were in vogue in the 1980s.
That is because it recommends that people increase their intake of protein substances like milk, mutton, chicken and eggs and fatty stuff like cheese while substantially reducing their carbohydrate intake like bread. Over a relatively short period of time the above-mentioned stars lost over 10 kilos. Speaking on the initiative Discovery India marketing director Aditya Tripathi said, “While the Atkins diet has revolutionised weight loss concepts the world over the final word on it is not over yet.
Atkins Fat Or Fiction presents both sides of the story in a fascinating format. With lifestyles in India having changed along with the work culture Indians have become more conscious about their physical appearance. As a lifestyle brand it makes a lot of sense for us to push a show like this.” The show takes a rounded non-biased approach and also shows us the impact that Atkins Diet is having on the food industry.
At a media screening this afternoon dietician Dr. Snehalata Pande who acts as a consultant to many Bollywood stars and nutritionist Dr. Jagmeet Madan dwelt on the pros and cons of the diet. Pande noted that while Dr. Atkins was genius it was a pity that he did not do many case studies to find out whether the programme has any drawbacks.
She noted that people taking this diet should undergo regular blood and urine tests. Medical supervision is important. That is because with Atkins diet comes the risk of ailments like heart attack, weakened bones and kidney problems. Madan was not in favour of reducing the carbohydrate intake to such a drastic extent as the Atkins diet prescribes.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
