Kids
Discovery Kids to premiere new animated series on 18 April
Mumbai: Discovery Kids is launching a new animated series ‘Bunty Billa aur Babban’ on 18 April at 1 pm and 7 pm from Monday to Friday. The slap-stick comedy series is produced by Toonz Media Group.
The show follows the contrasting duo Bunty (the parrot) and Billa (the cat) who live in the same house. While Billa’s ambitions rest in living an easy life, he is annoyed with the hysterics of Bunty who never stops troubling him. Bunty unleashes mayhem in the house, inciting chaos, and confusion everywhere. Babban, the donkey also joins the duo, escalating the fun conflicts and comic situations. The Bollywood-inspired voiceover enhances the entertainment quotient.
“We are on a journey of innovating our offerings and creating franchises out of characters that not only engage but also help expand our consumer footprint and provide a healthy dose of entertainment,” said Discovery Kids business head Uttam Pal Singh.
“Bunty Billa aur Babban – the slap-stick comedy is a fun addition to our existing differentiated IPs including stylish and action-packed superhero in town ‘Little Singham’ and best slice-of-life school comedy ‘Fukrey Boyzzz’. It will further cement Discovery Kids’ position as the most preferred brand in the kids’ category,” he added.
“This is Toonz’s first collaboration with Discovery Kids and we are really happy to forge this association with ‘Bunty Billa aur Babban’, which is a show that has tremendous potential to turn into a hugely successful kids IP,” added Toonz Media Group CEO P Jayakumar.
“The show brings back the innocent charm of playfulness and hearty humour, with many beautiful moments to engage and enrapture the young audience,” he added.
Kids
Sony YAY! launches ‘House of Masti’ to celebrate 20 years of Shin chan
Comedian Kiku Sharda joins the fun with a special rap track as the mischievous icon returns to Indian TV.
MUMBAI: Shin chan is back and this time, he’s bringing the whole house of masti with him! Sony YAY!, India’s leading kids’ entertainment channel, has unveiled ‘House of Masti’, a specially curated programming block to mark 20 years of the iconic animated series Shin chan on Indian television. The campaign transforms the beloved character’s mischievous world into a fresh, high-energy viewing experience. It features new episodes, fan-favourite moments, and themed programming stunts, all designed to stand out from regular broadcasts.
Adding extra sparkle to the celebration, popular comedian Kiku Sharda has joined the campaign. He anchors the integration with a lively rap track titled ‘Shin chan ka YAY! Dhamaal’, infusing contemporary music and humour into the beloved series.
Sony YAY! business head of kids and animation Ambesh Tiwari said, “Over the past 20 years, Shin chan has built a strong and enduring connection with audiences in India. With ‘House of Masti’, we are celebrating this milestone through a differentiated, campaign-led experience. Kiku Sharda and the rap track add a fun, high-energy layer that will resonate with today’s kids and families.”
Starting 27 April, viewers can enjoy the World Television Premiere of Shin chan along with new episodes and an exciting lineup of blockbuster movies on Sony YAY!.
By blending nostalgia with fresh, engaging content, Sony YAY! is ensuring that the cheeky, laughter-filled adventures of Shin chan continue to entertain and connect with new generations across the country.
In a world full of serious cartoons, Shin chan remains delightfully naughty and with ‘House of Masti’, Sony YAY! is making sure his brand of chaos stays as fresh and fun as ever. Get ready for some serious masti!
