Discovery India’s Sanjay Raina to join Hindustan Times

He started his career in 1992 with a sales stint at Videocon. In 1994, he moved to Philips (domestic appliances division), handling sales in Uttar Pradesh and later in Delhi. Subsequently, he was transferred to product marketing (based at Pune) where he was the product manager for personal care products. He is also credited with the launch of Philishave (mens dry shavers), satenille (lady epilators) and hair care products in India.

In 1998, Raina moved to join Sony Picture Inc. as marketing manager handling the marketing function for Walt Disney Pictures (Sony has a distribution tie up with Walty Ddisney in India). In Januray 2001, he joined Discovery channel as associate director – marketing and was there till April 2003.