News Broadcasting
‘Dehko Roz Jeeto Roz Contest’ success, claims Pogo
MUMBAI: The kids’ channel Pogo claims to have received 100,000 entries within the first two weeks. The channel receives 7,500 entries on an average per day for the Dehko Roz Jeeto Roz Contest while moving into its third week, as stated in the media release.
The contest which launched Dehko Roz Jeeto Roz Contest on 19 September offering the kids across the country an opportunity to win a chance to co-host Prime Pogo band by participating in the contest.
Coming 14 October, two more lucky winners will get the opportunity to host POGO’s Prime Pogo. The first two grand-prize winners to have won the fabulous opportunity to co- host Prime Pogo along with the Niall and Chinu are 10 year old Mahvish Ashraf from New Delhi and 12 year old Shalaka Jashnani from Pune. These two winners have also won a computer each.
This novel contest provides the kids a chance to win one television set daily, along with hundreds of other prizes, including exclusive Pogo merchandise like t-shirts, stationery pouches and key chains. The names of the daily winners will also be shown during Prime Pogo.
To enter the ‘Dekho Roz Jeeto Roz Contest’, will be appearing during Prime Pogo block telecast everyday between 5 -7:30 pm. The entries can be sent to Pogo in three ways – via special telephone numbers that will be displayed on-air, by sending an SMS with the text Pogo to 8888 or by logging on to Pogo’s website, http://www.pogo.tv/. A new prime number appears every day and viewers can send in multiple entries. The Dekho Roz Jeeto Roz Contest ends on 14 October, informs the media release.
News Broadcasting
BBC to cut up to 2,000 jobs in biggest overhaul in 15 years
Cost pressures and leadership change drive major workforce reduction plan
LONDON: BBC has unveiled plans to cut up to 2,000 jobs, roughly 10 per cent of its global workforce, in what marks its biggest downsizing in 15 years.
The announcement was made during an all-staff meeting led by interim director-general Rhodri Talfan Davies, as the broadcaster moves to tackle mounting financial pressures and reshape its operations.
Between 1,800 and 2,000 roles are expected to be eliminated from a workforce of around 21,500. The cuts form part of a broader plan to save £500 million over the next two years, aimed at offsetting rising costs, stagnating licence fee income and weaker commercial revenues.
In a communication to staff, BBC interim director-general Rhodri Talfan Davies said, “I know this creates real uncertainty, but we wanted to be open about the challenge,” acknowledging the impact the move would have across the organisation.
The restructuring comes at a time of leadership transition. Former director-general Tim Davie stepped down earlier this month, with Matt Brittin, a former Google executive, set to take over the role on May 18, 2026.
While some cost-cutting measures are being implemented immediately, the majority of the structural changes are expected to roll out over the next few years, with full savings targeted by the 2027–2028 financial year.
The broadcaster had earlier signalled its intent to reduce its cost base by around 10 per cent over a three-year period, warning of “difficult choices” as it adapts to shifting economic realities and audience expectations.
With operating costs hovering around £6 billion annually, the BBC’s latest move underscores the scale of the financial challenge it faces, as it balances public service commitments with the need for long-term sustainability in an increasingly competitive media landscape.
