News Broadcasting
Comscore: India Today Group leads in digital video general news publisher with highest reach
MUMBAI : Comscore’s Video Metrix data for August 2022 has reported the list of highest reach amongst general news publishers. India Today Group tops the list with 106 million viewers, followed by Zee Digital (98 million), ABP Network (80 million) and Network 18 (78 million).
India Today Group’s consistency in covering and broadcasting matters of national and global importance in a rigorous manner backed by a battery of stellar journalists and ground-reporters has earned it its place of pride in the national digital video publishing space.
According to Comscore, India Today Group has the highest reach amongst the list of streaming video providers in the news and information category, with 106 million viewers, leaving behind Times Internet (82 million), Network 18 (78 million), ABP News @Youtube (76 million) and TV9 Network (71 million).
The numbers released by Comscore leave behind competitor offerings by a huge margin in the video reach race and once more place the group at the top spot.
News Broadcasting
News TV viewership jumps 33 per cent as West Asia war draws audiences
BARC Week 8 data shows news share rising to 8 per cent despite T20 World Cup
NEW DELHI: Even as individual television news channel ratings remain under a temporary pause, the genre itself is seeing a clear surge in audience attention.
According to the latest data from Broadcast Audience Research Council India, television news recorded a 33 per cent jump in genre share in Week 8 of 2026, covering February 28 to March 6.
The news genre accounted for 8 per cent of total television viewership during the week, up from 6 per cent the previous week. The spike in attention coincided with escalating geopolitical tensions involving the United States, Israel and Iran, which have kept global headlines firmly fixed on West Asia.
The rise is notable because it came at a time when cricket was dominating television screens. The high-stakes stages of the ICC Men’s T20 World Cup, including the Super 8 fixtures and semi-finals, were being broadcast during the same period.
Despite the cricket frenzy, viewers appeared to be toggling between sport and global affairs, boosting the overall share of news programming.
The surge in genre share comes even as the government has enforced a one-month pause on publishing ratings for individual news channels. The move followed regulatory scrutiny of the television ratings ecosystem.
While channel-level rankings remain temporarily out of sight, the genre-level data suggests that when global tensions escalate, audiences continue to turn to television news for real-time updates.
