GECs
Colors launches finite series on Kannada TV, love triangle blossomed on Bigg Boss
MUMBAI: Television experience in India is evolving at an exponential pace, so is the need for revolution in the offerings by entertainment providers. With the increasing appreciation of finite series on Indian television, viewers’ have developed an affinity towards the format, leading to a noticeable growth in their popularity and trends.
Anticipating the need of the audience and catering to their growing demand, Colors Kannada presents the first ever finite series on Kannada Television – Sanju Mattu Naanu. Starting May 27, 2017, the 24-episode show will air every Saturday and Sunday at 9pm.
Pioneering in general entertainment, Colors Kannada is all set to break away from the traditional format of reality-programming at primetime during weekends. Colors Kannada’s latest offering, is a first of its kind show, that will blend the horizon between fiction and reality, to create a unique hybrid show.
Picking up where they left off, the participants of Bigg Boss Kannada – Season 4, Pratham, Bhuvan and Sanjana will rekindle their romantic equation on the show. Piquing the curiosity of the viewers until the very finale of Bigg Boss Kannada, Pratham’s proclamation of love for Sanjana was met with mysterious unresponsiveness. Reigniting that flame, Sanju Mattu Naanu, will bring the three hearts at the crossroad of their feelings and decisions of the mind.
Commenting on the latest show, Ravish Kumar – Head, Regional Entertainment, Viacom18 said, “Colors Kannada has always been ahead of the curve in the Kannada entertainment space. Finite series as a format has become popular world over and across all platforms and we’re proud to be introducing the same to our Kannada viewers through Sanju Mattu Naanu. And, the novelty doesn’t end there. This is a step up in terms of content innovation as well. First time ever a real-life love triangle which was brewing inside the Bigg Boss house will now see its culmination in the form of a fiction show. It has been our constant endeavor to renovate our offerings so that our audiences have the best television experience on our platform.”
Commenting further Parameshwar Gundkal – Business Head of Colors Kannada and Colors Super, said, “We constantly reinvent our formats to keep up with not only the growing trends but also the emerging content consumption appetite of our viewers. The popularity of finite series has been taking over the rest of the world, and we believe it shall make its place in the Kannada GEC space as well. The genesis of Sanju Mattu Naanu was formed in our reality show Bigg Boss. Going by the popularity that Pratham, Bhuvan and Sanjana gained in the show, we are now extending their chemistry in the form of a fiction show. It’s going to be a short series of 24 episodes airing over the weekend and we hope the viewers appreciate the ingenuity of our content.”
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
