News Broadcasting
CNN, Internet Broadcasting enter news, advertising relationship
MUMBAI: US news broadcaster CNN and Internet Broadcasting, which published TV station Web sites in the US, have entered into a strategic alliance. This combines Internet Broadcasting’s network of local news content with CNN’s global newsgathering resources.
As part of the relationship, CNN and Internet Broadcasting will also create a unique advertising opportunity that leverages CNN.com’s national audience with Internet Broadcasting’s local reach. To reinforce the strategic alliance, CNN will acquire an equity stake in Internet Broadcasting, joining Hearst-Argyle Television, Post-Newsweek Stations, McGraw-Hill Broadcasting and Split Rock Partners as investors in the company.
CNN Worldwide president Jim Walton says, “CNN’s global reporting attracts millions of online consumers to CNN.com for domestic and international news every day. Partnering with Internet Broadcasting adds another dimension – enhanced coverage of local news and events – and brings CNN reporting to
significantly more people online.”
As part of their agreement, the companies will share local, national and international content important to online news consumers. Leveraging its network of TV station Web sites, Internet Broadcasting will supply local news content to CNN.com, which will appear on the home page as well as in the “U.S. News” and “Weather” sections. In turn, national, political and international content from CNN.com will appear on the home page and national news pages of Internet Broadcasting sites.
Internet Broadcasting founder and president Reid Johnson says, “Our partnership with CNN provides tremendous benefits for our online news consumers, station partners and advertisers. Our visitors expect the most up-to-date coverage of news that hits home from our award-winning online journalists who sit in the newsrooms of our partner stations. Now, our visitors gain access to one of the most trusted global news sources, CNN, on their local TV station Web site. Our advertisers also benefit by getting the best of both worlds – national reach and local relevance.”
The companies will create an online advertising opportunity that will offer relevant, new ad platforms for clients by leveraging the broad national reach of CNN.com with the local and regional reach of Internet Broadcasting’s sites. Internet Broadcasting will offer select CNN.com ad placements as part of its nationwide, regional or market-by-market advertising packages.
News Broadcasting
Network18 trims FY26 losses as Q4 revenue touches Rs 1,955 crore, EBITDA at Rs 30 crore
PAT improves to Rs 306.6 crore, margins steady amid cost pressures.
MUMBAI: Not all news is breaking, some of it is quietly improving. Network18 Media & Investments Limited appears to be doing just that, tightening losses and stabilising margins even as costs continue to weigh on the business. For FY26, the company reported revenue from operations of Rs 1,955.1 crore, up from Rs 1,896.2 crore in FY25, signalling modest top-line growth in a challenging media environment. Total income stood at Rs 1,978.2 crore, compared to Rs 1,913 crore a year earlier.
Profit after tax came in at Rs 306.6 crore for the year, a sharp turnaround from Rs 3,225.4 crore in FY25, largely reflecting the absence of large exceptional items that had inflated the previous year’s numbers. On a more comparable basis, the company’s operating performance showed signs of gradual stabilisation.
However, the quarterly picture remained under pressure. For the March quarter, Network18 reported a loss of Rs 53.1 crore, narrower than the Rs 98.1 crore loss in the same period last year, but still indicative of ongoing cost challenges.
Expenses continued to track high. Total expenses for FY26 stood at Rs 2,235.7 crore, up from Rs 2,197.8 crore in FY25. Key cost heads included operational expenses of Rs 765.9 crore, employee benefits of Rs 475.9 crore, and marketing, distribution and promotional spends of Rs 427.1 crore, underlining the continued investment required to sustain reach and engagement.
At an operating level, margins remained under strain. Operating margin stood at 2.33 per cent for FY26, marginally higher than 1.77 per cent in FY25, while net profit margin remained negative at -13.02 per cent, though improved from -14.89 per cent.
On the balance sheet, total assets rose to Rs 8,957.6 crore as of 31 March 2026, from Rs 8,317.5 crore a year earlier. Equity strengthened to Rs 4,958.7 crore, while borrowings increased to Rs 3,112.8 crore, reflecting a higher reliance on debt to support operations.
Cash flows told a mixed story. While financing activities generated Rs 83.9 crore, operating cash flow remained negative at Rs -24 crore, highlighting ongoing pressure on core cash generation. Cash and cash equivalents, however, improved to Rs 33.9 crore from Rs 1.8 crore.
The numbers point to a company in transition growing revenues, trimming losses, but still grappling with structural cost pressures. In a sector where scale often comes at a price, Network18 seems to be inching towards balance, one quarter at a time.







