News Broadcasting
CNBC Asia Pacific has new account director, ad sales for Thailand
Mumbai: Business news and information network CNBC Asia Pacific has appointed Nartwanee Chantharojwong as account director, advertising sales, based in Bangkok, Thailand, in conjunction with the opening of its Bangkok sales office.
This initiative is in line with CNBC’s commitment towards the continuous expansion of its presence across the Asia Pacific region and the increasing significance of Thailand as a major business hub in Southeast Asia.
Previously the country manager for International Herald Tribune in Thailand, Nartwanee will head the Bangkok sales office with responsibility for revenue generation for CNBC in Thailand. She will also develop the CNBC brand in Thailand through relevant PR and marketing opportunities. Additionally, Chantharojwong will manage client and agency relationships in Thailand, said an official release.
“Nartwanee Chantharojwong is a well-known name in Thailand’s media industry, with a strong track record with the leading Thai-based and international print media. We are confident that her strengths in the media industry and in-depth understanding of the Thai market will further strengthen our market position within Thailand, thereby reinforcing CNBC Asia Pacific’s positioning as the region’s leading business news broadcaster.”” said Adrian New, CNBC Asia Pacific senior vice president, advertising sales and marketing.
Nartwanee has over a decade of experience in the media business. While heading the International Herald Tribune, Nartwanee introduced new marketing strategies to promote the IHT brand among the Thai business community. She was responsible for increasing the paper’s subscription sales in Thailand by 60% within one year. Prior to joining IHT, Nartwanee was with The Post Publishing PCL, publishers of Thailand’s leading English-language daily The Bangkok Post, as subscription, bulk Sales and sponsorship manager, added the release.
News Broadcasting
CNN-News18 to air live counting day coverage for five state election results on May 4
The channel is rolling out its biggest election coverage machinery yet for results day on 4th May
NOIDA: The votes have been cast. Now comes the reckoning. CNN-News18 is pulling out all the stops for results day on 4th May, when counting begins across five battleground states — West Bengal, Assam, Kerala, Tamil Nadu and the Union Territory of Puducherry — in what promises to be one of the most closely watched electoral verdicts in recent memory.
The channel’s coverage, titled Battle for the States: The Verdict, kicks off at 7am and runs through the day across linear TV, connected television and YouTube. It is the culmination of CNN-News18’s multi-format editorial initiative, Battle for the States, which has tracked the polls from the beginning under the theme Road to Power.
At the operational heart of the coverage will be the Live Results Hub, the channel’s central command centre built to collate, verify and process real-time data flowing in from reporters stationed at counting centres across constituencies. The hub combines newsroom intelligence, analytics and on-the-ground reporting to deliver what the channel promises will be the fastest and most accurate results coverage in English news.
Leading the on-air charge will be primetime anchors Rahul Shivshankar, Anand Narasimhan, Aman Sharma, Nabila Jamal and Shivani Gupta. They will be joined by a wide panel of commentators including author Chetan Bhagat; GVL Narasimha Rao, senior leader of the BJP; Smita Prakash, editor of ANI; activist Saira Shah Halim; political analyst Sumanth C Raman; Abhijit Iyer Mitra, senior fellow at IPCS; Amitabh Tiwari, founder of VoteVibe; columnist Abhijit Majumdar; Nalin Mehta, managing editor of MoneyControl; political analyst Tehseen Poonawalla; senior journalist Subir Bhaumik; and political analyst Manojit Mandal.
Shivshankar, who serves as editorial affairs director at CNN-News18, set out the stakes plainly. “Counting day is one of the most watched events in the electoral cycle, where speed and credibility are tested in real time,” he said. “Battle for the States: The Verdict is built on that promise, combining ground reporting, sharp analysis and cutting-edge election technology to give viewers the clearest and fastest route to the verdict. On May 4, CNN-News18 will once again be the nation’s most trusted channel to witness democracy in action.”
Smriti Mehra, chief executive of English and Business News at Network18, framed the coverage in broader terms. “Elections are defining national events, and audiences turn to brands they trust in moments that matter,” she said. “CNN-News18 has consistently led from the front in every election coverage, and this special programming reflects the scale of our ambition and editorial strength.”
The channel has form here. It claims to have been India’s most preferred English news destination for election results for the past 20 years, covering everything from the 2024 general elections to the Delhi, Maharashtra, Bihar and BMC polls on the back of what it calls an “Always First, Always Right” record. Five states, one day, and a nation waiting for answers. The clock starts at 7am on 4th May.
