News Broadcasting
CNBC adds to Hindi offerings with ‘Aaj Ka Karobar’
MUMBAI: CNBC’s endeavour to pepper its programming with Hindi shows has borne another fruit – Aaj Ka Karobar. CNBC-TV18, India’s only business channel will debut its new show on 19 April at 6:00 pm. This hour-long news show will gauge the mood of the political and economic environment, customise and condition the content to ensure that the viewer can use the news, and profit from it.
Anchored by new addition to the CNBC family, Sanjay Pugalia and Gaurika Chaudhari, the show will cover all the big stories of the day and bring expert views and foresights in the world of business. It will provide an in-depth analysis and perspectives on all issues of concern to the average Indian. The show will extensively cover issues pertaining to personal finance, to be presented by Vivek Law, and also provide an in-depth coverage of stock markets, health, entertainment, commodities et al, says the company release..
Keeping in mind the growing number of retail investors across the country, a Your Stock segement will also feature on Aaj Ka Karobar so as to promote the level of interactivity on the show. Investors will also be encouraged to call in or post in their queries on stock markets and other investments.
CNBC- TV 18 VP sales and marketing B Saikumar says,”Aaj Ka Karobar will give the business consumers across the country a realistic, accurate and insightful picture of the world of business, so that the viewer can use the news to his or her advantage and make the right decisions. This, we believe is a ‘can’t miss’ show, conceptualized for our Hindi lingual viewers and yet another endeavour by the channel to reach viewers beyond the top 10 cities.
News Broadcasting
CNN-News18 to air live counting day coverage for five state election results on May 4
The channel is rolling out its biggest election coverage machinery yet for results day on 4th May
NOIDA: The votes have been cast. Now comes the reckoning. CNN-News18 is pulling out all the stops for results day on 4th May, when counting begins across five battleground states — West Bengal, Assam, Kerala, Tamil Nadu and the Union Territory of Puducherry — in what promises to be one of the most closely watched electoral verdicts in recent memory.
The channel’s coverage, titled Battle for the States: The Verdict, kicks off at 7am and runs through the day across linear TV, connected television and YouTube. It is the culmination of CNN-News18’s multi-format editorial initiative, Battle for the States, which has tracked the polls from the beginning under the theme Road to Power.
At the operational heart of the coverage will be the Live Results Hub, the channel’s central command centre built to collate, verify and process real-time data flowing in from reporters stationed at counting centres across constituencies. The hub combines newsroom intelligence, analytics and on-the-ground reporting to deliver what the channel promises will be the fastest and most accurate results coverage in English news.
Leading the on-air charge will be primetime anchors Rahul Shivshankar, Anand Narasimhan, Aman Sharma, Nabila Jamal and Shivani Gupta. They will be joined by a wide panel of commentators including author Chetan Bhagat; GVL Narasimha Rao, senior leader of the BJP; Smita Prakash, editor of ANI; activist Saira Shah Halim; political analyst Sumanth C Raman; Abhijit Iyer Mitra, senior fellow at IPCS; Amitabh Tiwari, founder of VoteVibe; columnist Abhijit Majumdar; Nalin Mehta, managing editor of MoneyControl; political analyst Tehseen Poonawalla; senior journalist Subir Bhaumik; and political analyst Manojit Mandal.
Shivshankar, who serves as editorial affairs director at CNN-News18, set out the stakes plainly. “Counting day is one of the most watched events in the electoral cycle, where speed and credibility are tested in real time,” he said. “Battle for the States: The Verdict is built on that promise, combining ground reporting, sharp analysis and cutting-edge election technology to give viewers the clearest and fastest route to the verdict. On May 4, CNN-News18 will once again be the nation’s most trusted channel to witness democracy in action.”
Smriti Mehra, chief executive of English and Business News at Network18, framed the coverage in broader terms. “Elections are defining national events, and audiences turn to brands they trust in moments that matter,” she said. “CNN-News18 has consistently led from the front in every election coverage, and this special programming reflects the scale of our ambition and editorial strength.”
The channel has form here. It claims to have been India’s most preferred English news destination for election results for the past 20 years, covering everything from the 2024 general elections to the Delhi, Maharashtra, Bihar and BMC polls on the back of what it calls an “Always First, Always Right” record. Five states, one day, and a nation waiting for answers. The clock starts at 7am on 4th May.
