GECs
Chrome DM to track channels, competition etc. in hotels
MUMBAI: Chrome Data Analytics and Media, India’s largest Primary Research and Data Analytics Company, has launched Hotel Track for Broadcasters and Distribution Service Providers to track their channel availability across premium hotels in India.
Chrome Hotel Track covers 156 Five Star Hotels, as well as 203 Four Star and 257 Three star Hotelsspread across India. With the report, broadcasters will be able to get access to the following insights:
·Channel Availability
·Competition Channel Availability
·Neighbourhood Insights
·Total Rooms and Average Room Occupancy
·OTS Insights for Your Channel v/s Competition
Speaking at the launch, Chrome Data Analytics and Media founder and CEO Pankaj Krishna said, “Chrome Hotel Track is a platform for broadcasters to monitor their channel performance in the hotel sector, which makes up for a large chunk of their viewership but goes ignored. Hotel Track will fill that gap.”
Founded in 2008, Chrome DM is today India’s largest primary research and data analytics company. As of November, 2016, the organization had a team of over 650 field staff, over 150 managerial team and 450 tele-callers speaking over 22 languages to gather data from 3300 towns and 2,15,000 villages.
The Group operates in the fields of broadcast distribution audit & monitoring, market research and media services. The company currently has six proprietary tools which have gained wide industry acceptance and usage in the past seven years, leading to over 400 clients.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
