English Entertainment
‘Chef’ to premiere on Romedy Now
MUMBAI: One of the popular films of 2014, the multi-starrer feel-good comedy-drama Chef, will premiere on Romedy Now on 26 July.
To involve and engage English movie loving audiences to the fullest, Romedy Now is organizing a multi-city contest, Romedy Trail, across Mumbai, Delhi and Bangalore, where teams consisting of three members each will set off for the most famous and iconic restaurants in their respective cities.
Participants can choose their own route for the trail. The winners stand a chance to win exciting prizes including an iPad. The Romedy Trail conversation can be followed on Twitter @Romedynow on 18 July.
The channel will also be hosting Chef-viewing parties at the contest-hosting restaurants across the three metros where viewers can enjoy a special meal inspired from the movie while watching the film.
Romedy Now also hosted a contest on Chef’s Week, where participants had to replace movie names with gourmet food (for e.g. Sarah Marshmallow). Three winners across Mumbai, Delhi and Bangalore won a meal for two at a 5-star restaurant.
Times Network English Entertainment Cluster VP marketing Anup Vishwanathan said, “For Chef, which is a great family-fun film set around the love for food, we have created a very special Romedy Trail contest that takes Chef and Romedy Now’s awareness into iconic food hotspots in three cities. Romedy Now is promoting the premiere across multiple platforms to ensure greater amplification.”
Romedy Now has also partnered with The Lalit Food truck in Delhi & Bangalore, Eggjactly in Gurgaon & Cafe Coffee Day outlets across Mumbai, Delhi and Bangalore for ‘Chef inspired meals’.
English Entertainment
Ellison takes his Paramount-Warner Bros case straight to theater owners
The Skydance chief goes to CinemaCon with promises and a skeptical crowd waiting
CALIFORNIA: David Ellison strode into a room packed with thousands of cinema owners and executives at CinemaCon in Las Vegas on Thursday and did something rather bold: he looked them in the eye and asked them to trust him.
The chief executive of Paramount Skydance vowed that his company would release a minimum of 30 films a year if regulators greenlight its proposed $110 billion acquisition of Warner Bros Discovery, a deal that has made theater owners deeply, and loudly, nervous.
“I wanted to look every single one of you in the eye and give you my word,” Ellison told the crowd. “Once we combine with Warner Bros, we are going to make a minimum of 30 films annually across both studios.”
It was a confident pitch. Whether it landed is another matter. Cinema operators have already called on regulators to block the deal, and scepticism in the room was hardly concealed.
Ellison pushed back by pointing to recent form. Paramount, born from the merger of Paramount Global and Skydance Media last August, plans to release 15 films this year, nearly double the eight it put out in 2025. Progress, he argued, was already underway.
He also threw theater owners a bone they have long been chasing: all films, he pledged, would run exclusively in cinemas for a minimum of 45 days, drawing applause from a crowd that has spent years fighting for exactly that commitment across the industry.
“People can speculate all they want,” Ellison said, “but I am standing here today telling you personally that you can count on our complete commitment. And we’ll show you we mean it.”
Fine words. The regulators, however, will have the last one.
