Music and Youth
Channel V to strengthen its weekday programming
MUMBAI: Channel V India is gearing up for increasing the entertainment quotient for its viewers. The youth entertainment channel will launch two new shows that are short, season-based, and according to them, in sync with the attitude of today’s youth.
Jhalli Anjali Ke Tootey Dil Ki Amazing Story will go on air on 28 April, while the other show Yeh Jawani Ta Ra Ri Ri will hit the TV screens from 30 April. Stemming from the success of the first season in its daily format, season 2 of The Buddy Project will also go on air as a bi-weekly show, in April with a fresh story line.
While Jhalli Anjali Ke Tootey Dil Ki Amazing Story takes the audience to Anjali’s healing and self-discovery journey after her first breakup, Yeh Jawani Ta Ra Ri Ri, is the story of coming-of-age of three brothers and their relationship as they face new realities of life. Both shows have been designed with Channel V’s focus on the country’s youth, and a new brand thought that, “What feels so right, can’t be wrong.”
“We are excited about the new innings at Channel V India, which has been born out of extensive research of our audience. Our viewers today have a shorter attention span, and they like experimenting and sampling a variety of new shows. Hence the new shows would be shorter, season-based ones, and we are excited about the disruptive attempt at scheduling, by airing the new shows as bi-weeklies,” said Channel V India, GM & channel head, Prem Kamath.
According to a statement released by the channel, “Channel V India reaches 16 million viewers. It is present across youth touch points on air, online, ground and mobile. It has a ground presence of 3 million participants with its ground property ‘Channel V India Youth Fest’. It reaches to 1.1 million youngsters with its VithU mobile app, while it reaches out to more than 5 million fans on the digital platform.”
Jhalli Anjali Ke Tootey Dil Ki Amazing Story will be aired on Mondays and Tuesdays at 5.30pm, while Yeh Jawani Ta Ra Ri Ri will be aired every Wednesday and Thursday, at 5.30pm. The channel is surely looking at strengthening its weekday evening slot with the two new shows.
Music and Youth
TLC launches ‘World On My Plate’ with Shipra Khanna
New travel-food series premieres 29 March at 7:00 PM.
MUMBAI: Shipra Khanna just packed her bags and her flavours because when a celebrated chef takes you on a global plate tour, even the couch starts feeling like first-class. Warner Bros. Discovery India has announced the launch of World On My Plate with Shipra Khanna, a new travel and food series set to premiere on TLC on 29 March at 7:00 PM. Hosted and curated by the popular chef and television personality, the show blends food, travel and culture through an intimate and immersive lens.
Across three visually rich episodes, Shipra journeys to global destinations to explore not just what people eat, but why they eat it, uncovering the stories, traditions and human connections behind every dish. The series opens in London, weaving its iconic landmarks with diverse culinary scenes, before moving to Spain’s vineyards, olive orchards and coastal kitchens.
Warner Bros. Discovery head of advertising revenues for South Asia Tanaz Mehta said: “At TLC, our focus has always been on bringing authentic stories that reflect how people live and connect. World On My Plate builds on this by using food as a lens to explore shared traditions across geographies. We’re excited to collaborate with Chef Shipra Khanna, whose perspective brings both depth and relatability to these narratives.”
Shipra Khanna added, “Food has always been my way of connecting with people and understanding cultures. With World On My Plate, I’ve had the opportunity to step into new worlds, learn from incredible individuals, and share stories that go far beyond the plate. This show is very special to me.”
The series promises strong visual storytelling, meaningful interactions and a fresh perspective on global cuisine celebrating flavours alongside the emotions and traditions that shape them.
In a world where travel shows often feel like distant postcards, Shipra Khanna is serving up something far more personal: a passport to cultures through their kitchens, proving that the best way to understand a place is still through the plate. Tune in to World On My Plate with Shipra Khanna starting 29 March at 7:00 PM on TLC.
