News Broadcasting
Channel 7 claims No 2 position in Uttar Pradesh
MUMBAI: Hindi news channel Channel 7, which was recently launched by Jagran TV Pvt. Ltd, has in a statement claimed that it recorded a reach of 37.9 per cent in Uttar Pradesh.
The channel asserts that it holds second position amongst Hindi news channels during the period 12 June to 18 June amongst the 25 + males in SEC ABC, all day.
As per the TAM data offered, during the same period Sabse Tez channel –Aaj Tak holds 44 per cent, followed by NDTV India and Zee News, which signifies 37.7 per cent and 37 per cent of the market share.
Commenting on the performance, Channel 7 chief operating officer Piyush Jain states, “With a growing number of news channels, the Indian television Industry has become extremely competitive and the key to holding the attention of the viewers is having relevant and compelling differentiators. We started with innovation as the key and strong programming content and were confident of consolidating our position in the market place. We will continue with these to increase our viewer ship even further.”
Suprisingly, Channel 7, NDTV In
dia and Zee News are battelling it out neck-to-neck in the same market.
The channel claims that the increase in reach has come at time when all other news channels are experiencing negative growth in their reach.
Channle 7 has set itself a target of being among the top three news channels in the country, states the release.
News Broadcasting
News18 India launches Command Centre war explainer with Arya
New show shifts from debates to decoding global conflicts and impacts
MUMBAI: News18 India has rolled out a new war-focused programme, Command Centre, featuring Gaurav Arya, as it looks to offer viewers a sharper, more grounded take on global conflicts amid rising tensions in West Asia.
Positioned as an “insider war room”, the show moves away from conventional panel debates and instead focuses on explaining military developments, decoding strategy and connecting global events to their everyday impact, from fuel prices to economic shifts.
The format leans heavily on visuals and data. The studio has been designed like a command hub, complete with large LED war maps, real-time graphics and an alert system to track developments as they unfold.
At the centre of it all is Arya, who brings his military background to simplify complex war strategies for viewers. His signature line, “Seedhi baat samjhiye”, anchors the show’s promise of clarity over noise.
News18 India managing editor Jyoti Kamal said, “Command Centre, featuring Major Gaurav Arya is designed to deliver accurate insights and a clear perspective on how evolving conflicts impact everyday life, from household budgets to national security. With expert voices analysing every development in real time, the show goes beyond headlines to decode what’s happening now, what it means, and what could come next.”
Echoing the intent, Gaurav Arya added, “In times of war, confusion is the biggest threat. With News18 India’s Command Centre, we are bringing viewers inside the war room, decoding strategies, tracking every escalation, and explaining, in the simplest terms, what it means for India and for every household. Seedhi baat samjhiye, this is where you understand not just what is happening, but what happens next.”
The weekday show will air in the afternoon slot and will also feature Gaurav Shukla, adding to its editorial depth.
With its mix of analysis, visuals and a clear focus on impact, the show reflects a broader shift in news consumption. Viewers are no longer just watching events unfold, they are looking to understand what those events mean for them.
