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Canada-based Format Factory becomes first global studio to avail incentive scheme by MIB

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Mumbai: Canada-based production company Format Factory is the first global studio to avail the incentive scheme for the audio-visual co-production & shooting of foreign films in India in record time. The scheme was announced by union minister of information and broadcasting Anurag Thakur in May 2022 during his visit at the 75th Cannes film festival.

As per the scheme, any foreign studio that takes up production work in India can avail a cash incentive of up to 30 per cent of the production cost, capped at Rs 2 crore or $250,000. An additional bonus of Rs 50 lakhs, or $62,527, is available if the production house employs 15 per cent or more of its workforce in India.

Format Factory worked with the National Film Development Corporation (NFDC) and the Film Facilitation Office (FFO) to obtain permission, and will apply for the incentive scheme.

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Raising fund

In October 2021, Format Factory raised $50 million in a funding round led by First Fund with plans to create high-end global content, focusing on South Asian originals. It will operate under a studio-model, where it will put up the initial investment to create content, mostly outside of India, and then look for buyers, mainly over-the-top (OTT) platforms.

The studio was not only eligible for the 30 per cent incentive scheme, but also for the five per cent bonus because it employs more than 15 per cent of its workforce in India. It will begin filming its first show on 21 July. It will be an improvised comedy series with popular comedian Suresh Menon.

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Format Factory business head Subhadarshi Tripathy said, “It is fantastic how quickly the government worked to facilitate the process to avail the incentive scheme. I would like to thank the ministry of information and broadcasting and the government of India for their endeavour to create an enabling ecosystem for both domestic and international filmmakers. At Format Factory, we are completely focusing on South Asian content and distributing it globally. The content will be made in India with a global lens. There are so many stories in India that can be told.”

First Fund founder Samarth Chandola said, “I am really happy about the leaps Format Factory has taken from its inception last year to actually being on the floor now. India is an important market for us given the explosion in content demand that has happened recently. We are happy and thankful to the I&B ministry and the government for the encouragement and all the help through FFO. I am looking forward to a long and entertaining production in India.”

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iWorld

Snapchat parent Snap cuts 16 per cent of workforce in AI-driven restructuring

The Snapchat parent is axing around 1,000 jobs and closing 300 open roles to save $500m, as artificial intelligence makes smaller teams the new normal

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CALIFORNIA: Snap is snapping. The Snapchat parent has confirmed plans to cut around 1,000 employees, roughly 16 per cent of its full-time workforce, as it bets that artificial intelligence can do what headcount once required. Shares jumped more than 10 per cent in premarket trading on the news, a brisk vote of confidence from a market that has watched the stock shed about 31 per cent this year.

The restructuring, which also closes more than 300 open roles, follows pressure from activist investor Irenic Capital Management, which holds an economic interest of about 2.5 per cent in the company and has been loudly pushing Snap to tighten its portfolio and lift performance. The firm got what it asked for, and then some.

Chief executive Evan Spiegel told employees the cuts would reduce annualised expenses by more than $500m by the second half of the year. The company expects to incur charges of between $95m and $130m related to the layoffs, mostly severance, with the bulk landing in the second quarter. Staff in Snap’s North America team were asked to work from home on the day of the announcement.

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The financial backdrop is not without bright spots. Snap expects first-quarter revenue to rise around 12 per cent to approximately $1.53 billion, broadly in line with analyst estimates. Adjusted core profit for the January to March quarter is forecast at about $233m, comfortably ahead of Wall Street’s expectation of $186.8m.

The harder question surrounds Specs, Snap’s augmented reality smart glasses subsidiary, which Irenic has urged the company to spin off or shut down entirely. The unit has absorbed more than $3.5 billion in investment and burns through approximately $500m in cash annually. Snap is pressing ahead regardless, with a consumer product expected later this year, even as Meta leads the market in the segment.

Spiegel is betting that leaner teams, smarter machines and a consumer AR play can restore Snap’s credibility with investors who have run out of patience. The redundancy notices have gone out. The harder restructuring, the one that requires a hit product rather than a headcount reduction, is still very much pending.

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