News Broadcasting
Budweiser continues partnership with Fifa World Cup
MUMBAI: Anheuser-Busch which owns beer brand Budweiser has extended its partnership with the Federation Internationale de Football Association (Fifa) as the official beer of the 2010 and 2014 Fifa World Cup tournaments.
The brand also serves as the official beer sponsor of the 2006 Fifa World Cup in Germany from 9 June to 9 July.
The brand also serves as the official beer sponsor of the 2006 Fifa World Cup in Germany this summer.
Anheuser-Busch VP global media and sports marketing Tony Ponturo says, “In every corner of the world, football fans share a passion for their favourite teams and players, and they enjoy watching the games with a cold beer. As the most watched international sporting event, the FIFA World Cup allows Anheuser-Busch to connect our flagship brand with millions of adult beer drinkers and football fans.
“Since 1986, Budweiser has been a strong supporter of this tournament, and we will continue to bring fans closer to the excitement of the FIFA World Cup for the next eight years.”
Anheuser-Busch supports its sponsorship of the FIFA World Cup both in the host country and key international markets. This includes use of the official tournament made for promotional purposes, such as packaging, point-of-sale materials and other advertising. The company also receives on-field signage, outdoor billboards and pouring rights at FIFA World Cup venues.
In 2006, Anheuser-Busch has several activities supporting its FIFA World Cup sponsorship including Budweiser Cup, an amateur tournament that features six-man football teams from around the world. Participating countries include Portugal, Germany, Greece, England, Northern Ireland, United Arab Emirates, the Netherlands, Italy, Argentina and the United States. Anheuser- Busch also will sponsor the “Man of the Match” award given to each game’s outstanding player. In addition, special cans and bottles with the World Cup logo will be available throughout Europe.
Anheuser-Busch has been a Fifa World Cup partner since 1986. The 2014 FIFA World Cup will be Anheuser-Busch’s eighth consecutive tournament as a major event sponsor, serving as a symbol of the company’s commitment to football around the world.
News Broadcasting
Rising Bharat Summit 2026 spotlights India’s global ascent
PM Modi keynotes two-day event with ministers, diplomats and icons in New Delhi.
MUMBAI: India didn’t just host a summit, it threw a coming-out party for a nation ready to own the global stage. The News18 Rising Bharat Summit 2026, held on 27–28 February in New Delhi, emerged as a high-octane platform for ideas, vision and strategic dialogue, uniting national leadership, global policymakers, industry titans, defence strategists and cultural icons under the theme “Strength Within”.
Prime minister Narendra Modi set the tone with a keynote that framed India’s resurgence as a reclaiming of lost potential built over generations. “In previous industrial revolutions, India and the Global South were merely followers,” he said. “But in the era of Artificial Intelligence, India is a partner in decisions and shaping them.” He highlighted the country’s thriving AI startup ecosystem and the recent AI Impact Summit attended by over 100 nations.
Union minister Piyush Goyal (Commerce & Industry) stressed India’s readiness to scale exports and deepen manufacturing, while Ashwini Vaishnaw (Railways, I&B, Electronics & IT) positioned technology and infrastructure as twin engines of growth, especially in AI and digital trust. Jyotiraditya Scindia (Communications & North East Development) revealed India’s ambition to lead in 6G through the Bharat 6G Alliance and partnerships with over 30 countries.
Global voices added depth: former Singapore Foreign Minister George Yeo called India’s development “self-sustaining” and strategically vital; ex-UK Chief of Defence Staff General Sir Nick Carter asserted India deserves a seat at the great powers’ table; and former US Commerce Secretary Carlos M. Gutierrez joined ambassadors from Norway, Germany and Sweden in discussions on geopolitical realignment, sustainability and defence preparedness.
Other speakers included veteran investor Ramesh Damani, World Gold Council CEO David Tait, Vianai Systems founder Dr Vishal Sikka, DeepTech Bharat Foundation co-founder Shashi Shekhar Vempati, defence experts Rajesh Kumar Singh, Sunil Ambekar, Patrick McGee, Tom Cooper and Adrian Fontanellaz, plus cultural and sporting icons Kangana Ranaut, Saina Nehwal, PR Sreejesh, Mohammed Shami, Yuzvendra Chahal, Mithali Raj, Anil Kapoor and Yami Gautam.
The summit was supported by Jio Financial Services (Presenting Partner), Phonepe and DS Group (Co-Presenting Partners), Pernod Ricard India and Kia Seltos (Powered By & Driven By), state governments of Uttar Pradesh, Chhattisgarh and Uttarakhand (State Partners), and associate partners including NSE, M3M Foundation and Reliance Industries.
Broadcast live across News18 Network, CNBC-TV18 and CNBC Awaaz, the event reinforced India’s image as a confident democracy and emerging global power proving that when strength comes from within, the world can’t help but watch.
