Movies
Boddess Beauty and “Kho Gaye Hum Kahan”: A collab redefining the fusion of beauty and entertainment
Mumbai: Boddess Beauty, India’s leading multi-brand retailer proudly announces its partnership as the official brand partner for the much-awaited Netflix film “Kho Gaye Hum Kahan” by Excel Entertainment & Tiger Baby starring Ananya Panday, Siddhant Chaturvedi and Adarsh Gourav. This collaboration sparks a dynamic union between two pioneering forces, meeting the ever-evolving desires of today’s beauty enthusiasts, harmonizing flawlessly with the film’s captivating narrative essence.
The synergy between “Boddess Beauty” and “Kho Gaye Hum Kahan” is evident as the film unfolds the lives of Ahana, Imaad, and Neil—portrayed by Ananya Panday, Siddhant Chaturvedi, and Adarsh Gourav, respectively. Anchored in a world dominated by social media, the narrative explores their journey in maintaining authenticity amidst the pressures of online personas. This resonates strongly with Boddess Beauty’s vibrant community, mirroring the quest for authenticity portrayed in the film. Just like the characters’ pursuit of genuine selves, Boddess Beauty thrives as a hub for those seeking real beauty experiences. It’s a platform that celebrates diverse beauty while championing individual uniqueness in today’s digital landscape.
This collaboration allows Boddess Beauty to showcase its role as the ultimate beauty destination within the film’s narrative, elevating the brand’s significance and relevance. This collaboration is poised to spotlight the cohesive synergy between Boddess Beauty and the cinematic brilliance of “Kho Gaye Hum Kahan.”
Boddess Beauty founder and CEO Ritika Sharma remarked “This association is an exciting venture for us at Boddess Beauty. Our mission at Boddess Beauty is to bring esteemed beauty and wellness brands directly to our consumers. A film release on Netflix gives us an unparalleled opportunity to expand our consumer base, reaching an untapped audience while exploring newer avenues. This collaboration resonates with our ethos of providing an innovative, diverse, and immersive beauty experience to our patrons.”
Adding to its impact Excel Entertainment marketing director Rhea Wagh said, “Ananya’s portrayal in ‘Kho Gaye Hum Kahan’ epitomizes a modern-day narrative that beautifully aligns with Boddess Beauty’s ethos. This partnership is about curating an experience where storytelling meets innovation, resonating powerfully with audiences.”
This partnership amplifies Boddess Beauty’s commitment to delivering quality, diversity, and innovation in the beauty landscape.
Hollywood
Iger’s final act: Disney boss wraps up epic saga with a new captain at the helm
After 15 turbulent years, two stints in the c-suite, and billions spent on blockbuster acquisitions, Bob Iger is stepping away from the Magic Kingdom.
CALIFORNIA: The 75-year-old chief, hailed as one of the most transformative leaders in modern media, officially hands over to former parks chief Josh D’Amaro on 18 March. And this time, he’s getting the succession right.
Iger’s legacy glitters with big bets and epic wins: the $7.4bn Pixar buy, $4bn Marvel swoop, and the colossal $71bn 21st Century Fox deal. He dragged Disney into the streaming age, fought off activist investor Nelson Peltz, and saw off a political scrap with Florida governor Ron DeSantis.
But it hasn’t all been pixie dust. The forced return of Iger in 2022—after the short, shaky reign of successor Bob Chapek—tarnished an otherwise stellar run.
Now, D’Amaro takes the wheel with a streamlined leadership team and Disney firing on all cylinders. The firm’s streaming business is in the black, theme-park attendance is soaring, and five global films have hit $1billion at the box office in the past two years. Not bad for a firm that was on the ropes just months ago.
D’Amaro’s first move? A slick reorg under new president and chief creative officer Dana Walden, folding film, tv, streaming and gaming into one punchy unit. Sean Shoptaw, heading up the gaming division, now reports directly to Walden—bringing Fortnite and Epic Games collaborations closer to Disney’s creative heart.
Iger isn’t sailing off into the sunset just yet. He’ll keep busy with Angel City FC, the women’s football club he owns with his wife. And as Ann Mooney Murphy of Stevens Institute predicts: “A guy like that never truly retires.”
One era ends. Another begins. And the House of Mouse bets big on a future beyond the king.
