iWorld
Bloomberg rolls out premium global video hub for news and originals
MUMBAI: Bloomberg Media has launched a redesigned global video experience, positioning video at the heart of its digital strategy with a single premium destination for live news, on-demand programming, originals and short-form content.
The new platform, available from today on Bloomberg’s website and via a dedicated “Stream” tab on its mobile app, brings together more than two million hours of Bloomberg TV, Bloomberg Originals, podcasts and digital video content. The experience will expand to major streaming platforms in the third quarter of 2026.
Built for faster discovery and seamless navigation, the refreshed interface features newsroom-led curation, mobile-first vertical video, picture-in-picture viewing and a proprietary media player delivering higher streaming quality and quicker load times. It also introduces tools such as dynamic ad insertion, variable playback speeds and a “visualised radio” format blending audio and video.
For the first time, select Bloomberg video content will sit behind a subscriber paywall, adding a premium layer to its digital offering.
Bloomberg deputy head of media editorial Kristin Powers, said the company is elevating video as a core storytelling platform across television, digital, social and documentary formats. Bloomberg Media chief information officer Roman Mackiewicz, added that the unified experience is designed to connect audiences more directly with Bloomberg’s expanding video library while opening new opportunities for advertisers.
The launch is backed by strong audience momentum. Bloomberg’s total hours watched rose 25 per cent year on year in 2025, with an average monthly video audience of more than 55 million and household reach exceeding 430 million across television and streaming partners worldwide.
New programming rolling out this month includes Bloomberg Deals, hosted by Dani Burger with contributions from Scarlet Fu; fresh episodes of The Circuit with Emily Chang and Peer to Peer with David Rubenstein; the season finale of Leaders with Francine Lacqua featuring Ajay Banga; and a new instalment of Bloomberg Investigates.
iWorld
Prime Video and Hrithik Roshan reunite for quirky heist comedy Mess
HRX Films expands pact with quirky heist comedy set for production
MUMBAI: Prime Video is doubling down on its partnership with Hrithik Roshan, announcing a new comedy film Mess that promises chaos, chuckles and a clever twist on the classic heist.
Produced by Hrithik Roshan and Eshaan Roshan under HRX Films, a division of FilmKraft Productions, the film is being made in association with Soda Films Lab. Directed by Rajesh A Krishnan, Mess marks the second collaboration between the streaming platform and HRX Films after the upcoming thriller Storm.
At the heart of Mess lies an unusual premise. A group of robbers break into the home of a man with OCD, only to find themselves outmatched in a night-long standoff that flips the script on who is really in control. It is a set-up that blends tension with humour, turning a break-in into a breakdown of expectations.
Prime Video India director and head of originals Nikhil Madhok said, “A good story should surprise and entertain, and Mess does both with ease. It brings together a unique premise, memorable characters and a tone that keeps you laughing throughout.”
He added that the collaboration with HRX Films continues to grow stronger, with the new film reflecting a shared appetite for bold and original storytelling.
Hrithik Roshan said, “After Storm, Mess feels like a natural next step in our journey with Prime Video. The film captures the kind of unconventional storytelling we want to champion, with Rajesh bringing a distinctive voice to the narrative.”
Director Rajesh A Krishnan said, “The world of Mess is a mix of comedy and chaos, unusual enough to keep audiences on edge while still delivering humour. It has been a deeply collaborative and creatively fulfilling experience.”
The original screenplay comes from Paul Soter, with adaptation and dialogues by Kapil Sawant, adding another layer of craft to the film’s offbeat narrative.
As production gears up, Mess looks ready to live up to its name, serving up a delightful tangle of mayhem, mischief and movie magic for audiences in India and beyond.
