Connect with us

News Broadcasting

BBC to air ‘Call Centre’ series on 12 February

Published

on

BANGALORE: Starting 12 February, BBC World will present a seven-part series Call Centre filmed in an observational reality format. It is an exclusive behind-the-scene series looking at the growing Indian service industry.

Call Centre series will be broadcast every Sunday on BBC World at 11 am with an additional appointment to view at 10 PM

Observational reality (as opposed to customized or structured reality shows like Fame Gurukul, Indian Idol) was the theme that BBC followed when they showcased AIIMS at New Delhi for their theme series – Hospital and the Indian Army for their series Commando. Since ‘Bangalored’ has become a word synonymous with loss of jobs in the west, the new series is also meant for international audiences.

Advertisement

The series follows two professionals working for 24/7 customer, a call centre in Bangalore. Shalini Kalra is a 27-year old manager and Karthik Ranganth is a 22-year new recruit. It highlights a highly competitive industry which demands accent training for Indians who are learning to service clients from around the world. Karthik is training to develop a British accent in less than eight weeks while Shalini is trying to balance her U.S.-time job with her personal life.

Part of the India Business Report strand, the series chronicles their daily routine and highlights the key issues and challenges they face: emotional stress, adapting to foreign time zones, pressure from demanding clients and tackling the unpredictable crisis caused by hurricanes in the United States.

“We contacted a number of companies for the shoot, and all of them had riders such as limited access and other issues. 24/7 was the only company which allowed us unrestricted access and allowed us to put up our cameras as we wanted,” said Miditech president Niret Alva. Miditech is the production house for the series.

Advertisement

“The idea was conceived almost two years ago – we saw these young kids being driven around at late hours between Gurgaon and Delhi. A few broadcasters whom we approached were wary of the issue – the theme would not jell well in some of the countries they were present. BBC agreed to the idea, with certain conditions, of course,” said Niret.

“We had to keep in mind the confidentiality of 24/7 customers and the sensibilities of an international audience, as well as follow BBC’s mandate – hence throughout the seven episodes no name, 24/7 customer or nationality has been spoken of,” added Niret.

Miditech vice president south India operations Manira A Pinto says, “The programme has a unique approach and treatment and gives the viewer a feel of how this industry operates through the life and work of the two professionals. Produced in a docu-style, the programme is fast-paced and throws daily situations at experts like Kiran Karnik and Brinda Karat for comments and insights into the industry.”

Advertisement

A preview of the first episode was showcased in Bangalore today, which focused on a call center job aspirant right from the time of leaving home for interview tests and on an executive handling a mini-crisis. Woven in between are comments and interviews of mangers at 24/7 and Nasscom’s Kiran Karnik.

Both Shalini and Karthik said that they were quite comfortable with cameras probing into their lives day in and day out. “Only the first two or three days were we conscious of the cameras, soon we got used to them” said Shalini. The duo look forward to their tryst with fame starting on the Sunday after next.

Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News Broadcasting

Network18 Q4 revenue grows 9.7 per cent, EBITDA at Rs 30 crore

PAT improves to Rs 306.6 crore, margins steady amid cost pressures.

Published

on

MUMBAI: Not all news is breaking, some of it is quietly improving. Network18 Media & Investments Limited appears to be doing just that, tightening losses and stabilising margins even as costs continue to weigh on the business. For FY26, the company reported revenue from operations of Rs 1,955.1 crore, up from Rs 1,896.2 crore in FY25, signalling modest top-line growth in a challenging media environment. Total income stood at Rs 1,978.2 crore, compared to Rs 1,913 crore a year earlier.

Profit after tax came in at Rs 306.6 crore for the year, a sharp turnaround from Rs 3,225.4 crore in FY25, largely reflecting the absence of large exceptional items that had inflated the previous year’s numbers. On a more comparable basis, the company’s operating performance showed signs of gradual stabilisation.

However, the quarterly picture remained under pressure. For the March quarter, Network18 reported a loss of Rs 53.1 crore, narrower than the Rs 98.1 crore loss in the same period last year, but still indicative of ongoing cost challenges.

Advertisement

Expenses continued to track high. Total expenses for FY26 stood at Rs 2,235.7 crore, up from Rs 2,197.8 crore in FY25. Key cost heads included operational expenses of Rs 765.9 crore, employee benefits of Rs 475.9 crore, and marketing, distribution and promotional spends of Rs 427.1 crore, underlining the continued investment required to sustain reach and engagement.

At an operating level, margins remained under strain. Operating margin stood at 2.33 per cent for FY26, marginally higher than 1.77 per cent in FY25, while net profit margin remained negative at -13.02 per cent, though improved from -14.89 per cent.

On the balance sheet, total assets rose to Rs 8,957.6 crore as of 31 March 2026, from Rs 8,317.5 crore a year earlier. Equity strengthened to Rs 4,958.7 crore, while borrowings increased to Rs 3,112.8 crore, reflecting a higher reliance on debt to support operations.

Advertisement

Cash flows told a mixed story. While financing activities generated Rs 83.9 crore, operating cash flow remained negative at Rs -24 crore, highlighting ongoing pressure on core cash generation. Cash and cash equivalents, however, improved to Rs 33.9 crore from Rs 1.8 crore.

The numbers point to a company in transition growing revenues, trimming losses, but still grappling with structural cost pressures. In a sector where scale often comes at a price, Network18 seems to be inching towards balance, one quarter at a time.

Advertisement
Continue Reading

Advertisement News18
Advertisement
Advertisement
Advertisement
Advertisement Whtasapp
Advertisement Year Enders

Indian Television Dot Com Pvt Ltd

Signup for news and special offers!

Copyright © 2026 Indian Television Dot Com PVT LTD

This will close in 10 seconds